“Exactly. My chairman came from a big tech company, Sage, from a very traditional monopolistic perspective. Someone once said that cheese sandwiches can run those kinds of companies. I don't believe that, but it's a completely different skillset running a big company, maybe at the end of the production lifecycle, which is cash cowing. You need a completely different skillset. In the place where we are, it requires very specialized, dedicated, 24/7 skills.”