“Um, so it's a um, pretty much Sas license fee for using the product based on the usage that so the amount of data that you are processing. with with pw broad the platform is like it's a privacy-friendly alternative to Google Analytics it has some extra capabilities that may not be found in avavert other analytics platforms. But. Basically over the years it become an choice for enterprises especially data sensitive industries but nowadays pretty much any other industry as well. Um, to. Replace Adobe Analytics or Google analytics which are 2 other leaders and in the space.”