“through that partnership and through other relationships, we were able to, uh, connect with a retailer in Mexico, um, called sensel, who was very interested in launching this, uh, and was ready to actually spend a lot of time with us to do the hard work to get this compliant in Mexico. But this was the first year of the company, you know, launching in two markets in the first year of the company before we'd even raised our series a.”