“At one time, I was in an off-license in a queue, and I hired the guy in front of me in the queue. It was a fantastic time. Completely naïve. Didn’t know what we were doing, but we had an order; we had a bit of cash. Then at the end of the year, we did our first fundraise. This is how completely insane those doc-com boom years were. The company was nine months old. We raised 2 million pounds at a pre-money valuation of 12 million.”