“I think that moment was when I interviewed a lot, maybe 50 avid anglers, asking them the same question: when, where, and how will you fish? Since I got 50 different answers, I thought this is exactly like Waze. One person can only drive that much. One person can only fish that much. If I somehow manage to crowdsource this sportfishing data and make it extremely granular, and I apply my favorite machine learning on top of this data set, I was convinced I could deliver a much better fishing forecast than the best angler in the world, which is basically how we monetize FishBrain today. Everyone told me, “This is not going to work.””