Investment Rationale · MMC
Why the firm invested
MMC led the Series A round as part of its ongoing focus on investing in enterprise infrastructure tools.
We are excited to lead this round for api.video, as it reflects MMC’s continued focus on enterprise infrastructure tools.
Product
api.video offers a cloud-based platform that replaces complex video workflows with a single API for end-to-end video services.
api.video’s cloud-based platform removes these time, cost and complexity barriers. It replaces the convoluted video workflow system with a bespoke end-to-end solution, powered by a single API.
api.video manages the bare metal servers running hundreds of thousands of daily videos, freeing developers from managing back-end video infrastructure.
As an infrastructure company, api.video also manages the bare metal servers used to run the hundreds of thousands of videos it delivers each day, ensuring developers no longer have to manage any of the back-end infrastructure associated with integrated video.
Traction
api.video's client roster includes global organisations such as Bauer Media Group, Stoner Cats, and BNP Paribas.
This allows its customers – which include global names such as Bauer Media Group, Stoner Cats, BNP Paribas – to integrate high-quality, reliable and powerful video services within minutes.
Competition
api.video provides market-leading transcoding and file access advantages over competitors due to its dedicated focus.
They don’t have to be beholden to size, speed or storage limitations, and because api.video is dedicated to this single purpose and goal, they can offer market-leading transcoding and file access in a way that other players in this space can.
Investment context
MMC led api.video's $12 million Series A funding round, with participation from Open Ocean, Blossom Capital, and Financiere Saint James.
MMC was proud to lead its Series A round, with participation from Open Ocean, Blossom Capital, and Financiere Saint James.
What founders can learn
- What actually moved the decision: MMC wrote that MMC led the Series A round as part of its ongoing focus on investing in enterprise infrastructure tools.
- The traction evidence that carried weight: MMC wrote that api.video's client roster includes global organisations such as Bauer Media Group, Stoner Cats, and BNP Paribas.
Source and provenance
Investment Rationale published by MMC on mmc.vc (first-party source). Read the original
