Why We Invested · General Catalyst
Investment thesis
General Catalyst believes Alyce has reimagined the gifting category through technology and impact.
We believe that Alyce has reimagined the gifting category with technology and impact.
Product
Alyce is a Personal Experience platform that uses a recipient-first approach for corporate gifting, swag, and direct mail.
Alyce is a Personal Experience (PX) platform that takes a recipient-first approach to corporate gifting, swag, and direct mail.
Alyce operates an enterprise SaaS platform with interactive physical or digital invitations to a virtual marketplace and secure redemption processes.
Its enterprise software-as-a-service (SaaS) platform provides an interactive physical or digital invitation to a virtual marketplace, and a secure redemption process so enterprises can authentically engage with prospects, customers, and employees in a thoughtful, relevant manner.
Alyce integrates with leading CRM, marketing, and sales engagement platforms to scale outreach, provide campaign insights, and manage inventory.
In addition, Alyce integrates with leading CRM, marketing technology, and sales engagement platforms to enable sales and marketing teams to scale their outreach, pull insights to inform campaigns, outsource inventory management, and offer a wide variety of choices.
Investment context
General Catalyst started working with Alyce in 2019 and led its 2021 funding round.
We started working with them in 2019 and today we are proud to lead their latest funding round.
Source and provenance
Why We Invested published by General Catalyst on generalcatalyst.com (first-party source). Read the original
