Why We Invested · Konvoy
Investment thesis
Converting non-gamers into social gamers will drive the next billion gamers for the video game industry.
Bunch targets moving Non-Gamers to Social Gamers. This is where they believe the next billion gamers for the industry will come from. It’s a thesis we also believe in.
Why the firm invested
Securing investments from major game publishers builds trust and alignment, creating a competitive advantage for Bunch.
The buy-in, trust, and alignment of incentives developed by getting your customers to invest in you creates a powerful competitive advantage.
Product
Bunch is a social app that enables friends to video chat while playing games together.
We’re excited to announce our investment in Bunch, a social app for friends to video chat while playing games together.
Bunch is an open platform that supports third-party games from top game publishers.
Bunch is an open platform, with top publishers already supported.
Traction
Hundreds of thousands of users play mobile games together on Bunch every week.
Hundreds of thousands of users already play mobile games together on Bunch every week.
Team
Bunch is led by serial entrepreneur Selcuk Alti and a technical team with experience at Google, Facebook, and Pivotal Labs.
Selcuk is a serial entrepreneur (Socialwire → Rakuten, Boostable → Metric Collective) and was previously a venture partner at 500 Startups. Jason and the rest of the team come from Google, Facebook, Pivotal Labs, Muse, Mox Video, and Stych Media.
Business model
Bunch acts as a user acquisition and engagement tool for publishers by allowing players to invite friends to new games.
Bunch also creates a unique user acquisition and engagement tool for publishers - if I invite my friends to play Call of Duty Mobile on Bunch, I’ve just introduced them all to this new game and we now have a default game to play together.
Investment context
Bunch raised $20 million in Series A funding.
Bunch raised $20M in Series A funding.
What founders can learn
- What actually moved the decision: Konvoy wrote that Securing investments from major game publishers builds trust and alignment, creating a competitive advantage for Bunch.
- The traction evidence that carried weight: Konvoy wrote that Hundreds of thousands of users play mobile games together on Bunch every week.
- How the team was judged: Konvoy wrote that Bunch is led by serial entrepreneur Selcuk Alti and a technical team with experience at Google, Facebook, and Pivotal Labs.
- How the model was assessed: Konvoy wrote that Bunch acts as a user acquisition and engagement tool for publishers by allowing players to invite friends to new games.
Source and provenance
Why We Invested published by Konvoy on konvoy.vc (first-party source). Read the original
