A founder who found an unusual way to make money by standing in line. It highlights how a founder thinks about problems and finds.
A founder who found an unusual way to make money by standing in line. It highlights how a founder thinks about problems and finds creative solutions.
I'm buying a hundred thousand dollars worth of iPhones. A hundred thousand dollars? >> Correct. I'm going to sell them all on eBay. And those who try to buy. >> I've been here since 6:00 this morning. While Mark Ribble spent the last 12 hours waiting in line for an iPhone at the AT&T store on Oak Lawn in Dallas. So, how much would it cost to buy your position in the front of the line? 15 minutes before the 6:00 launch after others spent hours. >> we're going to water away from the cameras. How about that? This woman rolled up with 16 grand in cash in hand. And bought Mark's number one spot in line for 800 bucks. She gave me $800. Money talks. A worthwhile investment she thought because >> I'm going to sell them all on eBay, so it's all right. Yet when the doors finally opened I am first. Yep, she was first. But maybe instead of stopping at the bank, she should
have stopped to read the rules. Her plan to buy out the store? Sorry. Can you buy more than one phone? Unfortunately, we can only sell one per customer. AT&T imposed a one phone per customer rule to make sure that there were enough to go around. >> That's a serious package, folks. That is a serious package.