Natalie Hwang is the Founding Managing Partner of Apeira Capital. See sector focus and contact routes.
Natalie Hwang is the Founding Managing Partner of Apeira Capital, a New York-based venture firm she established in spring 2020 after serving as the Managing Director and Head of Simon Ventures, the corporate venture arm of Simon Property Group. Prior to leading Simon Ventures, she worked as a Vice President at Blackstone, where she engaged in hedge fund seeding, and she holds a B.A. from Duke University and a J.D. from the University of Virginia School of Law. Apeira Capital focuses exclusively on private technology companies, targeting early growth firms at the Series A through C stages that have reached an inflection point of scale, with sector expertise spanning consumer technology, tech-enabled businesses, and deep-tech. The firm employs a dual framework that combines long-only investing based on fundamental attractiveness with tactical shorting of private valuations deemed vulnerable to near-term correction to capture negative value. While specific check sizes and lead/follow behavior are not publicly detailed, Apeira operates as a predominately long-only venture capital firm that uses long/short hedge fund techniques to invest across private technology
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