Investor Secrets Pick the RIGHT VC for Your Startup!

Felipe Gomez Herrera discusses investor secrets, focusing on how to pick the right venture capitalist for your startup.

What this video covers

Felipe Gomez Herrera discusses investor secrets, focusing on how to pick the right venture capitalist for your startup. The discussion also touches on startup funding, covering the debt versus equity dilemma.

Transcript

Initially, you'll take what you what you can get within the I don't know moral and ethical limits. >> How did you go about picking your investors? >> To be honest, at the beginning, you don't really pick. I think whoever says you're able to pick I mean, either they're in a massive like hot AI company or very well connected in Silicon Valley or so on. Initially, you'll take what you what you can get within the I don't know moral and ethical limits. Um But afterwards, I think and then this this might sound cliche, but but you probably look for three things, right? I think one is alignment in in purpose. I mean, for us it was health care access. That's a clear purpose and then not not every VC will be fully aligned with that. Two, which is fairly obvious, is that you want more aggregate value than just capital. I mean, capital providers you'll find a ton. Uh but people that

really add more and then this is true also for VCs is not that common. And then lastly, which which I wouldn't underestimate, is like a connection at the personal level. No, you you're This is a marriage. You're going to spend a ton of time uh in in the ups and the downs with with these um with with the with that with those people. And then you want to have somebody that you want to spend time with. I think I mean, it would be that easy for me. Which is all again, not always obvious and and not always the case.

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•By Alejandro Cremades