Tony Fadell is the Principal at Future Shape (also operating as Build Collective). See portfolio, sector focus and contact routes.
Tony Fadell is the Principal at Future Shape (also operating as Build Collective), an early-stage investment and advisory firm based in Paris that he founded after selling Nest to Google and leaving Apple, where he led the iPod and early iPhone teams. His investment thesis is sector-agnostic but focused on deep tech startups tackling foundational, high-difficulty problems globally, with a strong emphasis on the European ecosystem and companies that make the world greener, healthier, and safer. Fadell invests primarily using his personal funds rather than external venture capital, having supported roughly 250 startups with a firm valuation between $500 million and $1 billion. He describes his approach as being “mentors with money,” acting as a lead investor who coaches CEOs to overcome analysis paralysis and blind spots rather than executing tasks for them. Notable portfolio companies include Impossible Foods, Ledger, Revolut, Groq, Nothing, and Prenuvo, reflecting his backing of diverse deep-tech and consumer hardware ventures. A distinctive point of view Fadell promotes is that investors should not treat failure as bad, arguing
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