Biotech Competition Slide Examples: How Drug Startups Show

How biotech and drug development pitch decks compare their therapy with standard treatments, rival modalities and best-selling drugs.

Biotech Competition Slide Examples: How Drug Startups Show Rivals

Five competition slides from real biotech pitch decks, shown in full, compare how each deck picks what it competes with: the current standard therapy, other treatment approaches, named companies or the best-selling drugs in its field.

TL;DR

A biotech company usually competes with a treatment approach, not an app. The clearest slides compare on the clinical points that decide use: safety, efficacy, delivery and cost. SWITCH compares its switchable CAR-T with conventional CAR-T on five rows, such as "Efficacy on solid tumors: No / Yes". Antikor sets antibody-drug conjugates beside immuno-oncology, antibodies and small molecules, with one line on each one's weakness. SolyPlus names four wound-care rivals, including MediWound and KCI/Acelity/3M, before listing its own advantages. Nemus describes the weaknesses of oral cannabinoids and quotes their labels. Transcode lists the top five cancer drugs by 2021 revenue, which shows market size more than competition.

Biotech competition slides from real pitch decks

Each example shows the exact stored slide above its analysis and links to the full teardown. Stage and year are given only where the deck states them. Clinical and competitor claims are quoted as the slide states them; we have not checked them.

SWITCH competition slide — slide 6

Switchable CAR-T cell therapy for cancer. The teardown is filed under a generic name; the logo on the slide reads "SWITCH, Switchable Innovative car-T Cell therapy". Stage and year not stated.

SWITCH pitch deck competition slide 6
SWITCH deck, slide 6. Exact stored slide matched to this analysis.

Our analysis: It compares against the current standard therapy on the clinical points that decide use, and the cost row honestly says "expected" rather than claiming a result.

Evidence and limitation: "Yes" on solid tumours is stated with no data or study stage, and no rival companies developing similar approaches are named.

What a founder can adapt: Compare with the standard of care on four or five clinical rows, and mark expected benefits as expected.

Supporting analysis

What the deck claims: "Task : What is your competitive advantage?" A table of "Clinical challenges" comparing "Conventional CAR-T" with "Switchable CAR-T": Safety "Low" vs "High"; Efficacy on solid tumors "No" vs "Yes"; Standardized protocol "No" vs "Yes"; Tunable "No" vs "Yes"; Cost of therapy "High" vs "Single vector design expected to decrease end-cost". Below: "Enhance safety, versatility and efficacy" and "Control the activation and antigen specificity of CAR-T cells".

Presentation choice: It compares against the current standard therapy on the clinical points that decide use, and the cost row honestly says "expected" rather than claiming a result.

When it does not fit: "Yes" on solid tumours is stated with no data or study stage, and no rival companies developing similar approaches are named.

Read the SWITCH deck teardown

Antikor competition slide — slide 4

Antibody-drug conjugates (ADCs) for cancer; the deck is marked non-confidential. The investment highlights guide uses slide 3 of this deck.

Antikor pitch deck competition slide 4
Antikor deck, slide 4. Exact stored slide matched to this analysis.

Our analysis: It explains how each rival approach works and gives each a specific weakness, so a non-specialist investor can see why ADCs matter.

Evidence and limitation: It compares approaches, not companies, so it never shows other ADC developers, which are Antikor's direct rivals. The market figures are years out of date for a current deck.

What a founder can adapt: Show each rival approach with one line on how it works and one on its limit.

Supporting analysis

What the deck claims: "Cancer therapy landscape": "Global cancer market set to be worth >$150bn by 2019" and "ADC market set to be worth >$18bn by 2022" (IMS Health 2016; Research & Markets 2017). Four drawings compare approaches: immuno-oncology ("Only works for limited cancers with inflammation side-effects"), ADCs/FDCs ("Tumour-specific delivery of ultra-potent payload that kills directly"), antibodies ("subject to resistance mutations") and small molecule drugs ("major side-effects due to lack of targeting").

Presentation choice: It explains how each rival approach works and gives each a specific weakness, so a non-specialist investor can see why ADCs matter.

When it does not fit: It compares approaches, not companies, so it never shows other ADC developers, which are Antikor's direct rivals. The market figures are years out of date for a current deck.

Read the Antikor deck teardown

SolyPlus competition slide — slide 5

Hyaluronic acid granules for chronic wounds, Germany. The slide is dated November 2024.

SolyPlus pitch deck competition slide 5
SolyPlus deck, slide 5. Exact stored slide matched to this analysis.

Our analysis: It names real companies and says which technology each uses, so the reader sees the full range of treatments a clinician could choose.

Evidence and limitation: "Extreme fast healing success" has no number or study behind it, and the advantages aren't compared row by row with each rival.

What a founder can adapt: Pair each rival with its technology in a few words, then state your advantages against them.

Supporting analysis

What the deck claims: "Competitive developments": MediWound ("Bio-enzymes as e.g. Bromelain"), Organogenesis/Tissue Regenix/Aplagraf ("Tissue regeneration e.g. with living human cells"), KCI/Acelity/3M ("Negative Pressure Wound Therapy") and CINOGY System ("PlasmaDerm: Cold plasma wound healing"). Then "SolyPlus GmbH (Germany): Hyaluronic acid granules have 4 major advantages": body-own compound "without toxicity and immunicity", simple and cost effective production, application "without the need of professional support", and "Extreme fast healing success".

Presentation choice: It names real companies and says which technology each uses, so the reader sees the full range of treatments a clinician could choose.

When it does not fit: "Extreme fast healing success" has no number or study behind it, and the advantages aren't compared row by row with each rival.

Read the SolyPlus deck teardown

Nemus Bioscience competition slide — slide 8

Cannabinoid-based drug programmes. The cannabis market guide uses slide 5 of this deck.

Nemus Bioscience pitch deck competition slide 8
Nemus Bioscience deck, slide 8. Exact stored slide matched to this analysis.

Our analysis: Every weakness of the existing drugs is backed by a cited regulatory document, which is stronger than the company's own opinion.

Evidence and limitation: Nemus's own advantage is only "designed to" and "could allow", with no data, so the slide proves the problem better than the solution.

What a founder can adapt: Quote approved labels or regulatory reviews for rivals' weaknesses, and footnote each one.

Supporting analysis

What the deck claims: "NEMUS Proprietary Cannabinoid Drug Programs Hold Competitive Advantages". Orally administered cannabinoids have "Poor bioavailability", "Irregular pharmacokinetics" and are "Susceptible to significant first-pass metabolism by the liver". It quotes regulatory findings, for example "The pharmacologic effects of Marinol are dose-related and subject to considerable inter-patient variability", with footnotes to the Marinol Summary Basis of Approval and Sativex labelling. "NEMUS prodrug technology designed to capitalize on the use of proprietary formulations that could allow for alternative delivery methods".

Presentation choice: Every weakness of the existing drugs is backed by a cited regulatory document, which is stronger than the company's own opinion.

When it does not fit: Nemus's own advantage is only "designed to" and "could allow", with no data, so the slide proves the problem better than the solution.

Read the Nemus Bioscience deck teardown

TransCode Therapeutics competition slide — slide 5

RNA therapeutics for cancer. Year of the deck not stated; the data shown are 2021 revenues.

TransCode Therapeutics pitch deck competition slide 5
TransCode Therapeutics deck, slide 5. Exact stored slide matched to this analysis.

Our analysis: It names specific drugs and companies with sourced revenue, which shows how large successful cancer drugs can become.

Evidence and limitation: The slide is labelled "Market" and never says how TransCode's therapy relates to any of the five, so it is not really a competition slide.

What a founder can adapt: If you list top-selling drugs, say which of them your therapy would replace or combine with.

Supporting analysis

What the deck claims: "Market | Competitive Landscape – Top 5 Cancer Drugs (2021 Revenue)": Keytruda (Merck) $17.18 billion, Revlimid (Bristol Myers) $12.8 billion, Opdivo (Bristol Myers) $7.5 billion, Ibrance (Pfizer) $5.4 billion, Imbruvica (Abbvie) $5.4 billion, with a BioSpace source link. Text: "cancer remains the leading cause of death worldwide".

Presentation choice: It names specific drugs and companies with sourced revenue, which shows how large successful cancer drugs can become.

When it does not fit: The slide is labelled "Market" and never says how TransCode's therapy relates to any of the five, so it is not really a competition slide.

Read the TransCode Therapeutics deck teardown

What each biotech competition slide gives the reader

Clinical comparison points and named rivals make the slide useful.

ExampleCompared withCompared onEvidence for rivals' weaknessesOwn advantage shown
SWITCHConventional CAR-TFive clinical rowsNone shownYes, cost marked expected
AntikorThree other modalitiesHow each works and its limitNone shownYes, descriptive
SolyPlusFour named companiesTechnologyNone shownFour claims, no data
NemusOral cannabinoidsDelivery and dosingCited labels and approvalsOnly "could allow"
TransCodeTop five cancer drugs2021 revenueNot applicableNo

Key Takeaways

  • Name what doctors use today: the standard therapy, rival approaches and the companies behind them.
  • Compare on clinical points (safety, efficacy, delivery, cost), not on generic business features.
  • Where you cite a rival's weakness, source it, as Nemus does with product labels.
  • Say which of your advantages are proven and which are expected; early data is not a result.
  • A list of best-selling drugs shows the prize, but not who you would take patients from.

Build your biotech competition slide

Answer these before designing the slide.

  1. Standard. What do doctors use for this condition today?
  2. Rivals. Which companies are developing competing approaches, and at what stage?
  3. Criteria. Which three to five clinical points decide what doctors choose?
  4. Evidence. Which label, study or review supports each weakness you cite?
  5. Status. Which of your advantages are shown in data, and which are expected?

Copyable framework: [Standard therapy] [limit, source]. [Rival approach] [limit]. Our [therapy] [advantage], shown in [study/stage] or expected because [reason].

Illustrative example 1 — written by us

Before: Extreme fast healing success

After: Healing in [time] vs [time] with [standard care] in [study, n = X].

What improved: Our illustrative rewrite, not SolyPlus's text. Bracketed parts are placeholders, not company facts. It turns a claim into a measurable comparison.

How this guide relates to the other competition and biotech guides

The main competition guide covers comparison tables, positioning maps and feature matrices for any company. The healthcare competition guide covers digital health, telehealth, insurers and devices (Brain Backups, Troy Medicare and others), so none of its slides are repeated here. The biotech problem, solution and market guides and the biotech pipeline guide use other slides. Antikor's investment highlights slide appears in the investment highlights guide; this guide uses its separate landscape slide. Nemus's cannabis market slide appears in the cannabis market guide; this guide uses its drug programme slide.

Common mistakes

Diagnostic checklist

  • Standard of care and competing approaches are both shown.
  • Named companies developing similar therapies are included.
  • Comparison rows are clinical: safety, efficacy, delivery, cost.
  • Rivals' weaknesses are sourced.
  • Your advantages say whether they are proven or expected.

Frequently asked questions

How we chose these examples

Related

Resources
Join free
Sign Out Dashboard

The Startup Fundraising Platform

Raise funds for your startup

Find the right investors and get real replies — instantly, powered by AI.

  • AI-scored pitch deck
  • Matched investor list
  • Personalized outreach drafts
Join for free

Takes 30 seconds · No credit card · Cancel anytime

See it in action ↓
  • Library
  • Articles
  • Pitch Decks
  • Videos
  • Shorts
  • Profiles
  • Visuals
  • Questions
  • Ask
  • All
  • Seed & Pre-Seed
  • Series A & B
  • Fintech
  • SaaS & Dev Tools
  • Consumer & Social
  • Marketplace & Frontier
  • Mistakes to Avoid
  • Checklist
  • How to Send
  • Design
  • Length
  • Order
  • Storytelling
  • Investor Q&A
  • One-Pager
  • Email Templates
  • Data Room
  • Investor Update
  • Term Sheet
  • SAFE vs Priced
  • Due Diligence
  • Timeline
  • Metrics
  • Valuation
  • Cap Table
  • Pipeline
  • Board
  • Objections
  • References
  • Closing
  • Bridge Round
  • Down Round
  • Secondary Sale
  • Investor Rejection
  • First Meeting
  • Second Meeting
  • Partner Meeting
  • Post-Mortem
  • Update Cadence
  • Angel Round
  • Option Pool Shuffle
  • Fundraise Pause
  • Vetting VCs
  • First 90 Days
  • First Board Meeting
  • Reference Calls
  • NDA Template
  • Bylaws Template
LibraryPitch Deck Examples

Slide-by-slide guide

 

  • Library
  • Articles
  • Pitch Decks
  • Videos
  • Shorts
  • Profiles
  • Visuals
  • Questions
  • Ask
LibraryArticles

•By Alejandro Cremades