Innovation takes longer Claes Fredriksson, founder and CEO of Liquid Wind, discusses his journey building a pioneering company for carbon-neutral eFuels, emphasizing the importance of adaptability, grit, and persistence in the face of delays in clean tech. He shares lessons learned from his international upbringing and corporate experience, highlighting the power of human relationships and a shared mission for success. What this video coversClaes Fredriksson has never taken the traditional path. Born in Sweden, raised across different continents from Australia to India, and later entrenched in global corporate life, his story is one of adaptability, grit, and a deep-seated desire to make the world greener.Claes is the founder and CEO of Liquid Wind, a pioneering company creating carbon-neutral eFuels. It has raised funding from top-tier investors like Alfa Laval, Carbon Clean, Elyse Energy, Hycap, Samsung, and Siemens Energy.Claes Fredriksson built Liquid Wind to decarbonize shipping and heavy industry through scalable, green methanol production.His international upbringing and corporate experience taught him adaptability and the power of human relationships in business.Liquid Wind grew from a three-person idea to around 85 employees and $80M+ in funding, without following traditional VC paths.The business model is simple: develop eFuel facilities, sell them to investors, and scale up to 500 global plants.Culture and alignment were forged during COVID through distributed teamwork and shared mission.Claes believes clean tech success is a marathon, not a sprint—it takes much longer than expected, but the impact is massive.His message to aspiring founders: If the mission matters, the delays are worth it—just keep pedaling. More from the libraryThe Venture Capital Crash #entrepreneur #startup #business #vc #venturecapital #smallbusinessOmnia's Disruptive Enterprise Software Pricing Model ExplainedRaised €30 Million OversubscribedFour Types of Innovation #entrepreneur #entrepreneurship #startup #venturecapital #innovation #vc#1 Reason Why Startups FailWhat Is Product-Market Fit? Watch on Startup Fundraising · Open on YouTube · More shorts
