Craig Elbert, Founder of Care/of

About Craig Elbert

Craig Elbert is the Co-founder & CEO of Care/of, a company that provides personalized and research-backed vitamin plans. Care/of was sold to Bayer for $225 million. Before co-founding Care/of, Elbert served as the CMO of Bonobos, a direct-to-consumer clothing brand, and played a role in its acquisition by Walmart. He holds a BA in English and Economics from Dartmouth College and an MBA from The Wharton School.

Craig Elbert at a glance

• Company: Care/of
• Total raised: $225M
• Latest round: Series B
• Investors: Juxtapose, Goodwater Capital, Tusk Ventures, RRE Ventures, Goldman Sachs
• Location: New York City, United States

More founders in New York City, United States (44)

• Annand Jagesar — Staatsolie
• Ricardo Lobo — Beontag
• Liang Feng — Jinyuansheng
• Zheng Xu — Missfresh
• Adam Chekroud — Spring Health
• Ian Dundas — Enerplus
• Wang Xiaogang — SenseTime
• Slava Bocharov — Buyk
• Dennis Ho — Martello Re
• Patrick Ryan — Ryan Specialty Group
• Weiguo Zhao — Tsinghua Unigroup
• Steve Ribuffo — Port of Alaska
• Kurt Workman — Owlet Baby Care
• Stuart Aronson — WhiteHorse Finance
• Jesse Aguirre — Douglas Emmett
• Ken Harris — Plusgrade
• John Plueger — Air Lease Corporation
• Chuck Cohn — Nerdy
• Christopher Missling — Anavex
• Jan Masschelin — FUNECAP GROUPE
• Ilan Twig — TripActions
• Sankalp Mehrotra — Flipkart
• Batuhan Gultakan — Getir
• Tom Quimby — Tree Line Capital Partners
• Thomas Reeg — Caesars Entertainment
• Adam Persiani — Pharos Capital Partners
• Anthony Casalena — Squarespace
• Nello Mainolfi — Kymera Therapeutics
• Hugh Rienhoff — Imago BioSciences
• Gary Taylor — Ready Capital Corporation
• Mark Goldsmith — Revolution Medicines
• John Petkovic — Macquarie Group
• Wang Jianlin — Wanda Commercial Management Group
• Jay Hagan — Regulus Therapeutics
• Oren Shoval — Via
• William Ackman — Pershing Square Tontine Holdings
• Richard Firm — Fidelis Insurance
• Christian Oberbeck — Saratoga Investment Corp.
• Stephan Scholl — Alight Solutions
• Kristo Kaarmann — TransferWise
• Michael Franco — Vornado Realty Trust
• Jun Ohta — Fullerton India
• Brendon Merkley — SunStrong Management
• Tom White — Consolidated Comunications Holdings

Browse related founder lists (6)

• Founders in New York City, United States
• Founders backed by Juxtapose
• Founders backed by Goodwater Capital
• Founders backed by Tusk Ventures
• Founders backed by RRE Ventures
• Founders who raised $50M+

Full founder directory · Investor directory · Company funding database · Fundraising library