Anupam Mittal is the Founder and CEO of People Group, a Mumbai-based tech and D2C operator with over 20 years. See portfolio, sector focus and contact routes.
Anupam Mittal is the Founder and CEO of People Group, a Mumbai-based tech and D2C operator with over 20 years of experience building companies like Shaadi.com, Makaan.com, and Mauj Mobile[1][2]. As an angel investor, he focuses on early-stage startups in India across sectors including consumer internet, marketplaces, healthcare, SaaS, mobile, and clean technology[4][9]. He has backed over 200 startups, with some sources citing 114 to 200 investments, and typically invests as an early supporter rather than a formal lead[3][4][8]. Notable portfolio companies include Ola, BigBasket, Druva, Jupiter, and Seekho, many of which have become unicorns or iconic Indian startups[4][5][10]. Mittal is also a prominent shark on *Shark Tank India* (Seasons 1–5), where he invested in over 250 companies, and has publicly stated that 60–70% of his portfolio companies have shut down without returns[3][10]. He emphasizes practical entrepreneurship, has advised top VC firms in India as an LP, and was named one of India’s 50 Most Influential People by *Business Week*[3][4].
Every field above is read from the StartupFundraising investor directory — disclosed location, recorded investments and stated focus — and re-checked as filings arrive. Founders pair it with investors in Mumbai when building a target list.
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