Nisha Dua is a Co-Founder and General Partner at BBG Ventures. See portfolio, sector focus and contact routes.
Nisha Dua is a Co-Founder and General Partner at BBG Ventures, an early-stage New York fund she launched in 2014 with Susan Lyne to back underestimated founders building for America’s polycultural future. Her firm invests exclusively at the pre-seed and seed stages in consumer technology startups that include at least one female founder, operating across the entire United States with a focus on diverse markets beyond New York and San Francisco. Typical check sizes range from $500,000 to $1.5 million, and BBG Ventures prefers to lead or co-lead rounds rather than follow. Notable portfolio companies include The Wing, a women-focused social network; Glossier, a beauty brand built on community feedback; and Overtone, a hair care company for diverse textures. Dua, a former lawyer and AOL executive who re-launched AOL’s Cambio site as the #BUILTBYGIRLS platform, emphasizes investing in founders who intuitively understand their end-users and address challenges faced by diverse communities. She publicly advocates for the “polycultural future,” arguing that consumer brands must align with new values and distribution advantages while delivering 10X better products[
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