Susan Lyne is the co-founder and Managing Partner of BBG Ventures. See portfolio, sector focus and contact routes.
Susan Lyne is the co-founder and Managing Partner of BBG Ventures, an early-stage venture capital firm she launched in 2014 after leading AOL’s Brand Group and serving as CEO of Martha Stewart Living Omnimedia and Gilt.com. Her investment thesis focuses exclusively on early-stage consumer technology companies with at least one female or diverse founder, targeting sectors where change is overdue. BBG Ventures typically invests as a lead investor in seed and Series A rounds, though specific check sizes are not publicly detailed in available sources. Notable portfolio companies include Zola, KiwiCo, Spring Health, Blueland, and Starface, which span wedding tech, children’s products, mental health, sustainability, and beauty. Lyne distinguishes her approach by emphasizing that women and diverse founders are uniquely qualified to build scalable solutions for consumers, workers, and employers. She has publicly articulated this viewpoint in interviews and podcasts, framing her fund’s name—BBG for “Built By Girls”—as a commitment to funding female entrepreneurs who redefine consumer markets.
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