Sam Sadi, Founder of LiveScore Group

About Sam Sadi

Sam Sadi is the CEO of LiveScore Group, a company founded in 2019 that operates leading brands in the sports media and gaming industries, including LiveScore, LiveScore Bet, and Virgin Bet. LiveScore Group leverages a differentiated customer acquisition funnel with bespoke gaming integrations across its LiveScore assets. In September 2022, the company received a £50 million strategic investment from Ringier AG, valuing LiveScore Group at £500 million.

Sam Sadi at a glance

• Company: LiveScore Group
• Total raised: $61M
• Investors: Ringier AG
• Location: London, United Kingdom

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