James Joaquin, Obvious Ventures

James Joaquin is the Co-Founder and Managing Director of Obvious Ventures. See portfolio, sector focus and contact routes.

About James Joaquin

James Joaquin is the Co-Founder and Managing Director of Obvious Ventures, where he leads early-stage investments in breakthrough technologies that advance humanity, drawing on a background as a former CEO of IPO-listed Xoom.com and acquired Ofoto. His investment thesis targets “world-positive” companies across three core themes: sustainable systems, healthy living, and people power, with specific focus on plant-forward food, responsible AI, and labor marketplaces in the United States. While specific check sizes and lead/follow behavior are not publicly detailed, he has led firm investments in notable deals spanning advanced materials and health tech. His portfolio includes Beyond Meat (which went public), Diamond Foundry, Incredible Health, and Olly (acquired by Unilever). Joaquin distinguishes himself by championing the responsible use of AI to solve unsolvable problems in trillion-dollar industries and by investing only in startups that combine profit with purpose. He has publicly articulated this “world-positive” approach in interviews and firm materials, emphasizing mission-driven ventures that generate both financial returns and positive global impa

James Joaquin at a glance

Role
Co-Founder and Managing Director
Organization
Obvious Ventures
Location
San Francisco, California, United States
Investor type
Individual/Angel
Focus areas
Software
Portfolio companies listed
14
Investments recorded
15

Frequently asked about James Joaquin

What does James Joaquin invest in?
James Joaquin at Obvious Ventures (San Francisco, California, United States) — sector focus: Software.
How do I contact James Joaquin?
James Joaquin's published profile links (website, LinkedIn or X where available) are listed on the StartupFundraising.com investor profile.
Where is James Joaquin based?
James Joaquin is based in San Francisco, California, United States.

Details on this investor come from filing and round data held in the StartupFundraising directory, refreshed on ingest. Founders use profiles like this one to qualify fit and to shortlist investors in San Francisco.

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