Jonathan Sebastiani, Founder & Chief Executive Officer at Sonoma Brands, Sonoma, CA. See sector focus, stage focus and contact routes.
Sonoma Brands Capital is a private equity firm focused on the growth sectors of the consumer economy. They partner with founders building enduring brands across physical and digital landscapes. They make minority and control investments in growth-stage consumer businesses, typically generating at least $5 million in sales. They are omnichannel investors, looking for brands that will benefit from their abilities to expand retail distribution and accelerate digital engagement. Investment parameters generally include $5 to $30 million lead investments and board-level participation. They invest in Food & Beverage, Beauty, Personal Care & Wellness, Pet, Home & Lifestyle, and Consumer Services.
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