Strategy ≠ Plan

The distinction between strategy and planning, common themes in an entrepreneur's. Watch the full short — free, no account needed.

What this short covers

The distinction between strategy and planning, common themes in an entrepreneur's mindset. It delves into the psychological aspects of decision-making for startup founders.

Transcript

A plan is definitely not a strategy. Strategy is a logic and planning is a process. Unfortunately, many people confuse those terms. People typically use strategy to determine or label something special like a strategic marketing, a strategic plan, a strategic road map. However, in business organizations, strategy tends to mean something very specific. Think about it this way. If every plan, process, if everything will be called strategy, it will be absolutely confusing. And here is the main difference. Strategy is the ultimate way in which an organization is creating value. So here you can see the way that the strategy is outlined. And here you can see the way that the planning is actually outlined. If you're looking to raise money, go to startupf fundraising.com and supercharge your raise with AI to raise three times faster.

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•By Alejandro Cremades