Adrian Lloyd is a Founding Partner and General Partner at Episode 1 Ventures. See contact routes.
Adrian Lloyd is a Founding Partner and General Partner at Episode 1 Ventures, a London-based early-stage venture capital firm he co-founded in 2013 with Simon Murdoch and Damien Lane after completing an MBA at Stanford Graduate School of Business and working in strategic consulting at Marakon Associates. His investment thesis targets UK-based B2B software, AI, and data infrastructure companies at the Seed and Series A stages, prioritizing entrepreneurs with early customer traction. The firm typically invests between £250,000 and £2 million per deal, often acting as a lead investor in these early rounds. Notable portfolio companies include Betfair, Zoopla, Carwow, Vector.ai, and Omipresent, which recently raised a $120m Series B. Lloyd distinguishes his approach by leveraging Episode 1’s proprietary data analytics to evaluate B2B Deep Tech and marketplace investments, while publicly stating the firm seeks 30x+ returns despite frequent errors.
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