About John Howard

John Howard is the Co-Founder and CEO of Croissant, a Nashville-based fintech startup launched in 2022 to create an "intentional commerce" ecosystem guaranteeing buyback values at checkout. Previously a Director at KKR in private equity, he launched Croissant to revolutionize consumer and brand approaches to asset ownership and resale.

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•By Alejandro Cremades

John Howard, Founder of Croissant

About John Howard

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