Vineeta Singh, Founder of SUGAR Cosmetics

About Vineeta Singh

Vineeta Singh is the co-founder of SUGAR Cosmetics, a Mumbai-based omnichannel beauty company established in 2015. The company started as a direct-to-consumer beauty brand offering products tailored for Indian skin tones. SUGAR Cosmetics has since expanded its reach significantly, operating in over 45,000 retail stores across India.

Vineeta Singh at a glance

• Company: SUGAR Cosmetics
• Total raised: $33M
• Latest round: Seed
• Investors: Anicut Equity Continuum Fund, Elevation Capital, Malabar Investment, L Catterton
• Location: Mumbai, India

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