Jeff Barry is a Partner and co-founder at Plymouth Growth, an Ann Arbor-based growth equity firm now operating as. See sector focus and contact routes.
Jeff Barry is a Partner and co-founder at Plymouth Growth, an Ann Arbor-based growth equity firm now operating as Straylight Capital, where he has served since 2008 after a decade in management consulting with PricewaterhouseCoopers and Stone & Webster. His investment thesis targets founder-led B2B software and tech-enabled services companies in the “magnificent middle,” specifically those with $3–$13M in annual revenue ready to scale, primarily across the North American mid-continent. Barry typically writes checks between $5M and $15M as part of the firm’s growth-stage focus, often leading or co-leading investments in high-growth technology companies. Notable portfolio companies include Forj and CloseSimple, which received investments from Plymouth Growth V, the firm’s $125M fifth fund. The firm distinguishes itself by combining venture-style founder empathy with private equity-level operational resources to support scaling B2B tech companies. While Barry has deployed over $10 million into Indiana tech specifically, there is no publicly documented distinctive point of view or published writing attributed to him beyond his firm’s stated investment philosophy
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