00 Million To Streamline The Property Transaction Process
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Dayu Dara Permata turned her early frustration with the real estate experience into the largest property platform in Southeast Asia. During her appearance on the Dealmakers Podcast, Permata talked about the chicken and the egg of engineering and business, intrapreneurship as a way to learn entrepreneurship, and gain the confidence to take the leap, the 5 Ps of venture building, launching your business in a time of crisis, and diversifying funding to get through the tech winter.
Dayu Dara Permata turned her early frustration with the real estate experience into the largest property platform in Southeast Asia.
During her appearance on the Dealmakers Podcast, Permata talked about the chicken and the egg of engineering and business, intrapreneurship as a way to learn entrepreneurship, and gain the confidence to take the leap, the 5 Ps of venture building, launching your business in a time of crisis, and diversifying funding to get through the tech winter.
Listen to the full podcast episode and review the transcript here.
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Here is the content that we will cover in this post. Let’s get started.
- 1. Discovering Opportunities & Finding Your Own Place
- 2. The Chicken And The Egg Of Technology & Business For Founders
- 3. Intrapreneurship & The 5 Ps Of Venture Building
- 4. Purpose
- 5. People
- 6. Product
- 7. Process
- 8. Performance
- 9. Pinhome
Discovering Opportunities & Finding Your Own Place
Dayu Dara Permata was born and grew up in Jakarta, as the oldest of three siblings. Ever since she can remember, she craved having her own space. Her own room, bed, and toilet. In fact, as soon as she was old enough to live on her own, Permata moved into a very small coliving space with a roommate.
Right after graduating, she went to work and bought her own property.
This was just a small plot of land that she could call her own. Unfortunately, Dayu Dara says that this ended up being a very painful experience. It was a very inefficient and unprofessional process. With agents that didn’t really know their stuff. Still, after going out to view 20 or 30 properties, she finally found one that could work. Little did she know that this would eventually become the basis for her own business.
Another major influencer in her life was going to the United States as an exchange student. At 16 years old, this completely opened up and introduced her to new ways of thinking.
Growing up in Indonesia, she was brought up very traditionally and conservatively. To be a good employee and go to work for the same company forever, and focus on having a stable life.
In the US, she says she found that from an early age, you are taught to be adventurous, to have a dream, to be aggressive and optimistic, and be able to embrace endless opportunities.
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