98point6 Pitch Deck (2023): 19-Slide Breakdown

See all 19 slides of the 98point6 pitch deck — a 2023 Series E deck — with a slide-by-slide teardown of what the deck does well and where it falls short.

98point6’s 2023 Series E deck is a masterclass in narrative-driven pivoting. After raising and investing over $250M into their own virtual clinic, the company made the strategic decision to sell their care delivery business to Transcarent and reincorporate as 98point6 Technologies. This deck justifies that shift by positioning their 6+ years of clinical data as the 'moat' for a new B2B SaaS model. By licensing their technology to health systems, they aim to solve provider burnout and competitive threats from giants like Amazon. While the deck is light on traditional financial tables, it leans…

Key takeaways

The Strategic Pivot: From Clinic to Core Infrastructure

The 98point6 Series E deck is a fascinating example of a company 'selling the shovel' after years of 'digging for gold.' Having built a massive virtual clinic infrastructure, the company realized that their proprietary technology was more valuable as a licensed product for others than as a standalone service. This teardown explores how they communicated this massive shift to investors in 2023.

Slides 1-2: The Executive Reintroduction

Slide 1 introduces the entity as 98point6 Technologies , a subtle but critical distinction from their previous branding. The tagline, 'Digital healthcare for a competitive edge,' immediately signals that this is now a B2B play. Slide 2 provides a dense Executive Summary . It explicitly states they are 'refocusing the company' to capitalize on 'proven technology.' The key takeaway here is the mention of 6+ years of data and millions of patients, which serves to de-risk the new SaaS model. They aren't a new software company; they are a veteran clinic operator turning their internal tools into a product.

Slides 3-5: Defining the New Reality and History

Slides 3 and 4 are identical 'Defining digitally-enabled healthcare' transition slides, focusing on quality mastery, reducing variability, and flexible operating models. Slide 5 is the most important narrative slide in the deck. It provides a timeline from March 2015 to March 2023 . It highlights the launch of their AI 'bot' in 2017 and the 'strategic decision' in February 2022 to decouple care delivery from technology. Crucially, it notes that in March 2023, the care delivery business was acquired by Transcarent . This explains the 'why' behind the fundraise: they are now a lean technology company needing capital to scale a licensing business.

Slide 6: The $250M Proof Point

Slide 6 serves as the 'Traction' slide, but it uses historical data to validate future potential. It claims $250M+ invested in the technology to date. It boasts 3M+ users from 300+ clients and a 95% all-time client retention rate . By showcasing logos like Boeing, Aetna, and Quest Diagnostics, 98point6 establishes that their technology has already passed the procurement hurdles of the world's largest organizations.

Slides 7-8: The Market Shift and Business Model Comparison

Slide 7 addresses the 'COVID-19' effect, noting that virtual care is no longer a luxury but a necessity. Slide 8 is a side-by-side comparison of the '98point6 clinic' vs. '98point6 Technologies.' This is a vital slide for investors to understand the change in unit economics. The Business Model shifts from 'Low cost, membership-based' to 'SaaS licensing.' The Clinic Workforce shifts from 'FTE physicians' (high overhead) to 'Health system providers' (zero overhead for 98point6). This slide effectively argues that the new model is significantly more scalable and higher margin.

Slides 9-11: Strategic Collaboration with Health Systems

Slide 10 identifies the pain points of modern health systems: Rising competition (Amazon), Financial pressure (negative margins), and Deficient assets (physician burnout). It positions 'Strategic collaboration' as the only viable path forward compared to 'Building' (too slow) or 'Buying' (no purpose-built solutions). Slide 11 uses a 'cross' graphic to show how 98point6 provides the 'Access, Expertise, Extension, and Integration' that these systems lack.

Slides 12-13: The Product and SDK

Slide 12 describes the 'Digital wrapper'—a combination of a patient-facing app, a clinician console, and an automated assistant. It emphasizes Secure EMR data exchange , which is the technical 'holy grail' in health-tech. Slide 13 shows the SDK (Software Development Kit) in action, demonstrating how a health system can maintain its own branding ('Sample Health') while using 98point6's underlying tech stack. This 'white-label' approach is a key selling point for established health brands.

Slides 14-15: Unlocking ROI

Slide 15 gets into the 'meat' of the value proposition for regional health systems. It claims the platform can reduce provider burnout by relieving cognitive burden and optimize expensive physical footprints by moving walk-in visits to digital channels. It also mentions utilizing excess provider capacity , noting that operating a linked network can shrink excess capacity at single locations by approximately 20% daily.

Slides 16-18: Patient and Provider Experience

Slide 16 focuses on engagement, noting that >65% of patients access their Care Plan post-visit. Slide 17 discusses 'Actionable insights,' highlighting that full visit transcripts allow for better quality control than traditional chart notes. Slide 18 is the 'money slide' for efficiency. It shows a chart of Active clinician time dropping significantly from 2017 to 2023. It states that their technology has reduced questions asked by the doctor from 100% to and that their algorithmic standards represent ~35% of all visits with >74% physician agreement .

What 98point6 Does Well

Narrative Clarity: The deck does an excellent job of explaining a complex corporate restructuring. It doesn't hide the fact that they sold off half the company; it frames it as a deliberate move toward a better business model. · Validation via History: By citing the $250M already spent, they make the current 'SaaS' version of the product seem like a bargain that has already been 'hardened' by real-world clinical use. · Focus on Efficiency: In a post-2022 venture environment, 'efficiency' is more attractive than 'growth at all costs.' The metrics on slide 18 regarding reduced clinician time are exactly what Series E investors want to see.

What is Missing from the Deck

The Team: There is no team slide. While the brand is well-known, a Series E round usually requires a look at the leadership executing the pivot. · The Ask: The deck does not state how much they are raising or what the specific valuation expectations are. · Financial Projections: There are no slides showing ARR (Annual Recurring Revenue) growth, CAC (Customer Acquisition Cost), or LTV (Lifetime Value) for the new SaaS model. · Competitors: While Amazon is mentioned as a threat to their customers, there is no mention of other health-tech infrastructure competitors like Zus Health or Particle Health.

What Founders Should Copy

The 'We Have Changed' Slide: Slide 8 is a perfect template for any company undergoing a pivot. It clearly defines the 'Old Way' vs. the 'New Way' across six different dimensions (Scope, Model, Data, etc.). · The ROI Slide: Slide 15 speaks the language of the buyer. It doesn't just say 'our tech is cool'; it says 'we save you money on your physical footprint and reduce your staff turnover.' · The Efficiency Chart: The 'Active clinician time' chart on slide 18 is a powerful visual. It shows a clear downward trend over six years, proving that the software is actually getting better at its primary job: saving time.

Frequently asked questions

What is the primary business model shift described in the deck?
98point6 transitioned from being a direct provider of virtual care (the '98point6 clinic') to a technology partner ('98point6 Technologies'). As shown on slide 8, they moved from a low-cost, membership-based model for employers to a SaaS licensing model for health systems. This allowed them to decouple their proprietary technology from the high-overhead burden of employing a full-time clinical workforce.
How does 98point6 justify its competitive advantage in a crowded telehealth market?
The company leans on its 'hardened' history. Slide 6 notes they have invested over $250M and managed 3 million users. They argue that their technology is not just a theoretical tool but one refined by 6 years of operating their own clinic. Slide 18 specifically highlights their ability to automate the 'gather findings' phase, which accounts for 50% of a clinician's active time.
Who are the target customers for the new 98point6 Technologies platform?
The focus has shifted from employers and health plans to 'health systems and healthcare organizations' (Slide 8). The deck positions the platform as a way for these traditional systems to compete with digital-native threats like Amazon and to address negative margins in primary care settings (Slide 10).
What specific metrics does the deck use to prove product-market fit?
Slide 6 lists several key 'proof points': a 95% all-time client retention rate, an average 4.8/5.0 star patient satisfaction rating, and a history of serving 300+ clients including Boeing, Aetna, and Quest Diagnostics. Additionally, slide 16 notes that over 65% of patients access their Care Plan or chat transcript post-visit, indicating high engagement.
What is missing from this Series E pitch deck?
Despite being a late-stage round, the deck is surprisingly thin on financial specifics. There is no slide detailing the 'Ask' (amount being raised), no cap table information, no team slide featuring leadership, and no detailed P&L projections. It functions more as a strategic vision document than a traditional data-heavy Series E investor presentation.
Cover slide of the 98point6 pitch deck — Series E 2023
98point6 pitch deck, slide 1 (2023)

98point6 pitch deck: the facts

Company
98point6
Year
2023
Stage
Series E
Slides
19
Sector
Healthcare

98point6 pitch deck PDF

The full 98point6 deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the 98point6 pitch deck was used for

This is a 19-slide 2023 Series E deck for 98point6, a Seattle-based digital health company. The deck says the company was shifting from delivering care directly to licensing its 'hardened' technology stack to health systems. The stated raise was tied to funding the new software-centric strategy and commercial traction around that pivot.

Business model: Originally direct-to-consumer virtual primary care; by 2023 it pivoted toward licensing its technology stack to health systems and other purchasers.

Round
Series E
Year
2023
Raising
Series E
Raised
$30.7M
Lead investor
L Catterton and Activant Capital
Investors
L Catterton, Activant Capital, Transcarent
Founded
2015
Founders
Robbie Cape, Jeff Greenstein, Taghrid Zorob
Headquarters
Seattle, Washington, United States
Industry
Digital health / virtual care / healthcare software

Total funding: At least $118M historically; the 2023 financing was reported at $30.7M in debt financing / $32M in media reports

Use of funds as presented: To support the pivot from direct care delivery toward technology licensing / software development for health systems

What happened after the 98point6 deck

The deck presents 98point6 as a company that built and tested virtual-care technology in its own clinic, then pivoted to sell that technology to health systems. Public reporting associates the 2023 financing with roughly $30.7M in debt financing / about $32M in fundraising, led by L Catterton and Activant Capital, with Transcarent participating.

What the 98point6 deck got right

What could have been stronger

How an investor would read this deck

What draws attention

Risks that stand out

Questions this deck invites

What founders can take from the 98point6 deck

98point6 pitch deck: common questions

What was the strategic pivot in this deck?

The deck portrays 98point6 as moving away from operating its own virtual clinic and toward becoming a technology licensor for health systems. The OCR text specifically says the company made a strategic decision to decouple care delivery and technology enablement and had already signed its first technology licensing agreement by May 2022.

How much did 98point6 raise in this round?

The deck was used for a 2023 Series E raise. Public reporting tied the financing to roughly $30.7M in debt financing, while some outlets reported $32M; the deck summary you provided also states $30.7M.

Who invested in the 2023 round?

External reporting identified L Catterton and Activant Capital as lead investors, with Transcarent participating; one company press release from an earlier 2020 Series E also names L Catterton and Activant Capital as lead investors in that prior round, so the 2023 round should not be conflated with the 2020 financing.

How long had 98point6 been operating before this deck?

The company was founded in 2015 in Seattle. The OCR also indicates the team had six-plus years of virtual care delivery experience and millions of patients behind the technology before the pivot.

Sources

Funding and outcome facts on this page were researched on 2026-08-22 from the pages below.

98point6 pitch deck slides

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What each slide of the 98point6 pitch deck says

Slide 1

W- | ~~ 00% T- 1 > Ve Z 98point6, od i Kl 98point6 Technologies W RPS Digital healthcare for a competitive edge \ ] kdl \ = L 8 Ph

Slide 2

Great for patients, providers, purchasers and 98point6 Executive Summary Integrated virtual care platforms are in high demand as healthcare adapts to a digital marketplace, and we are refocusing the company to best capitalize on our unique, valuable and proven technology Our technology has been hardened by 6+ years of serving millions of patients and we are now partnering with health systems—the most recognized brands in care delivery—to enhance their primary care franchises and address financial pressures and competitive threats from the likes of Amazon With our new focus on technology development vs. delivering care, we have a running head start and immediate commercial traction with a hi…

Slide 3

- Quality and experience mastery High-quality, consumer-friendly virtual care is becoming table stakes Defining re - Reduce variability digitally-enabled seis lml ie oa practice standards healthcare - Flexible operating model Optimize workforce between and across health systems

Slide 4

- Quality and experience mastery High-quality, consumer-friendly virtual care is becoming table stakes Defining re - Reduce variability digitally-enabled seis lml ie oa practice standards healthcare - Flexible operating model Optimize workforce between and across health systems

Slide 5

Atrack record of improving virtual care for patients and providers Our history has created our future Mar2015 Mar 2017 Sept 2017 Feb 2020 Feb 2021 Feb 2022 May 2022 Feb 2023 Mar 2023 98points s founded; technology development begins 98point6 virtual care clinic opens and our first patient s treated Automated Assistant 'bot" launched 1t practice standard is launched 98point virtual behavioral health clinic opens Strategic decision made to decouple care delivery and technology enablement First technology licensing agreement signed 500,000t text-based visit is completed, culminating 6 years of virtual care delivery used to inform product development and optimizati 98points care delivery busine…

Slide 6

Atrack record of improving virtual care for patients and providers Proven care-delivery technology [ttt r own virtual cli For patients W+ invested Adigital, text-forward experience meets patient expectations e om and drives higher patient engagement ) Il time client ntion rate For providers A 48 UL OFE0 star in-app patient satisfaction rating Technology improves and optimizes care delivery, extending provider reach and reducing administrative burden 98point6 ha soe/NVG @aetna PRMEME (@) Quest robust track record of powering virtual care for preeminent clients

Slide 7

Meeting the moment Healthcare has changed COVID-19, increasing pressure on providers and healthcare institutions, consumer/patient expectations and technology advancements have made virtual care a necessity. Patients and providers want a comprehensive, integrated journey Behavioral health awareness and demand has skyrocketed o Health systems are seeking advanced digital capabilities and expertise e There is an industry-wide shift to increasing home diagnostics and care

Slide 8

Meeting the moment We have changed Scope of care Client focus Business model Proprietary technology Clinic workforce 98point6 clinic 98point6 Technologies Digital wrapper and SOK for ambulatory medicine: acute, behavioral Virtual acute care and behavioral health health, chronic, preventive with care coordination and navigation, 'connectivity tolabs and scheduling. 'Employers and health plans Health systems and hea! +Low cost, membership-based - SaaS licensing + Massive populations, customized offerings + Select populations, value-based model Decoupled, configurable technology and care delivery platform « FTE physicians + per diems for surges - Health system providers «Patient support +3rd p…

Slide 10

(13 9Bpoint6 will help us Strategic collaboration: health systems Health systems feel the impact ey Rising competition Financial pressure Deficient assets ourcustomers 'Amazon and other Negative margins in alth systems are facin The healthcare landscape is PE-backed solutions are ambulatory and primary ased physician changing quickly,with b Need digtal entry point to compete in today's market making signif COVID-19 accelerated the importance investments in this diecton. eager to see the healthcare 2 o " Strategic :allaborahon igital capabilties for b ks Ryan Fix, President, Retail Health [

Slide text above is read directly from the 98point6 deck PDF embedded on this page.

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