Fast Pitch Deck (2022): 15-Slide Series B Deck

The Fast pitch deck is a 15-slide presentation that leans heavily on product vision and social validation rather than hard financial data. At the time of this Series B, the company focused on the friction of online commerce, presenting '1-Click Checkout' and 'Zero-click Checkout' as the primary solutions. The deck is notable for what it lacks: there are no slides dedicated to revenue, GMV, burn rate, or specific growth metrics. Instead, it leverages the pedigree of its founders—Domm Holland and Allison Barr Allen—and a 'Strong Backing' slide featuring Stripe and Index Ventures. The narrative…

Key takeaways

• The deck contains zero financial metrics, revenue figures, or growth charts across its 15 slides.
• Product functionality is the core focus, with five slides (3, 4, 5, 6, and 9) dedicated to the user interface and checkout flows.
• Fast positions itself as 'Platform Agnostic,' claiming compatibility with every site, platform, and device on slide 7.
• The 'Fast re/Order' feature introduces a 'Zero-click Checkout' concept via physical QR codes on slide 6.
• Team pedigree is a central pillar, highlighting Allison Barr Allen’s experience scaling Uber from 2k to 26k employees on slide 11.
• The competitive analysis on slide 12 explicitly names PayPal, Shopify, Bolt, and Apple Pay as primary rivals.
• Social proof is used as a proxy for traction, with slides 14 and 15 featuring 11 different tweets from industry observers.
• Security is addressed through association, listing Stripe, Very Good Security, and Google Cloud as partners on slide 10.

Frequently asked questions

How did Fast raise $124.5M without showing revenue in the deck?

Fast relied on 'narrative-market fit.' By focusing on a massive problem (checkout friction) and showcasing a team with deep operational experience at companies like Uber and Visa, they sold the potential of the platform. The inclusion of Stripe as a lead investor and partner provided the institutional credibility necessary to bypass early-stage revenue requirements.

What is the 'Zero-click Checkout' mentioned in the deck?

Slide 6 introduces 'Fast re/Order,' which uses QR codes on physical products. The concept is that a user can scan a code on a bottle of body wash, for example, and the system triggers an immediate reorder using saved credentials, bypassing the digital cart entirely.

Who are the key team members highlighted?

The deck focuses on CEO Domm Holland (serial entrepreneur), COO Allison Barr Allen (formerly Uber Money Team), and CCO Jason Alderman (9 years at Visa). This combination of entrepreneurial hustle, hyper-growth scaling experience, and deep fintech regulatory knowledge was a major selling point.

How does Fast differentiate itself from Shopify or PayPal?

According to slide 12, Fast claims to win by being 'Platform Agnostic' and 'Consumer Centric.' While Shopify is a closed ecosystem and PayPal is often seen as a payment-only layer, Fast argues it combines login, payments, and identity into a single universal layer that works anywhere.

What is missing from this pitch deck?

The deck is missing almost all standard Series B requirements: a business model/unit economics slide, a go-to-market strategy, historical growth data, a formal 'Ask' or use of funds, and a financial roadmap. It is a pure vision and product deck.

Fast pitch deck: the facts

Company

Fast

Year

2022

Stage

Series-B

Slides

15

Sector

E-Commerce / Fintech

Deck type

Fundraising

Outcome

$124,500,000 Raised

Headquarters

San Francisco

Fast pitch deck PDF

The full Fast deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the Fast pitch deck was used for

Fast was a San Francisco-based fintech startup offering a universal one-click checkout and login solution for e-commerce merchants. This specific deck is a **Series B** fundraise presentation used around early 2021 to raise roughly **$102 million** (bringing total funding to around $124–124.5 million), focused on scaling its checkout product and merchant distribution. The deck emphasizes Fast’s platform-agnostic, consumer-centric approach and its ambition to become the dominant checkout button across the internet. It prioritizes product narrative and social proof over detailed financial metrics, as noted by PitchDeckHunt’s commentary on the deck.

Business model: Fast provided a **one-click online checkout and login/identity service** for e-commerce merchants, aiming to reduce cart abandonment by enabling purchases with a single click on any browser, platform, or device.

Round

Series B

Year

2021

Lead investor

Stripe (with Addition also prominently cited as a lead in some coverage).

Investors

Stripe, Addition, Index Ventures, Susa Ventures, Sugar Capital, Jaren Glover

Founded

2019

Founders

Domm Holland, Allison Barr Allen

Headquarters

San Francisco, California

Industry

Fintech / E-commerce checkout

Raised: $102 million Series B (bringing total funding to around $124–124.5 million).

Total funding: Approximately $124–125 million total funding, including a $2.5M pre-seed (Oct 2019), $20M Series A (March–April 2020), and a $102M Series B announced January 2021.

Use of funds as presented: According to funding announcements, Series B capital was intended to fuel rapid adoption of Fast’s one-click checkout across the internet, double down on product expansion, move into markets outside the US, and significantly grow headcount.

What happened after the Fast deck

Fast rapidly raised approximately $124–125M across pre-seed, Series A, and a $102M Series B to scale its universal one-click checkout and login/identity platform for e-commerce. Despite strong investor backing, Fast generated only modest revenue by 2021 and maintained a very high burn rate, reported around $10M per month. Unable to secure further capital in a tougher fundraising environment, Fast

• Pre-seed funding of approximately $2.5M in October 2019.
• Series A funding of $20M led by Stripe in March–April 2020, bringing total raised to around $22.5M.
• Series B funding of $102M announced January 2021, led by Stripe with Addition and existing investors, bringing total fun
• Launch and expansion of Fast’s one-click checkout product for e-commerce merchants from late 2020 onward.
• Company shutdown and cessation of operations announced in April 2022 after failing to secure additional funding amid hig

What the Fast deck got right

• Clear, platform-agnostic product value proposition. Slide 12’s framing that Fast is **platform agnostic** (“works on every device and platform”) aligns well with the company’s publicly described universal checkout offering, reinforcing a clear technical value proposition: one integration, broad coverage.
• Strong focus on consumer friction and trust. The deck’s emphasis on being **consumer centric**, focused on reducing friction while maintaining security and trust, directly targets a tangible pain point—cart abandonment—and ties product design to end-user experience rather than just merchant tooling.
• Differentiated integrated-stack narrative (login + payments + identity). By highlighting that Fast combines **login, payments, and identity** where other solutions focus on only authentication or payments, the deck articulates a differentiated, integrated-stack thesis that can be compelling to investors seeking category-defining platforms.
• High-conviction, product-led storytelling. The Series B deck, as described by PitchDeckHunt, deliberately prioritizes **high-conviction storytelling, product flow, and social validation** over dense financials, which can create an emotionally resonant, easy-to-follow narrative for investors and showcase user experience more vividly.
• Ambitious, easy-to-grasp distribution ambition. The distribution claim that “Fast will have the largest distribution amongst merchants” ties the competitive narrative to a clear strategic goal (ubiquitous checkout button), helping investors understand how Fast intends to win beyond pure product quality.
• Strong investor and social-proof halo. Association with well-known investors (Stripe, Index Ventures, Susa Ventures, Addition, Sugar Capital, Jaren Glover) provides strong social proof, which the deck reportedly leans into as part of its narrative, reinforcing credibility with prospective new investors.

What could have been stronger

• Competitor positioning is high-level and unsubstantiated. The competitor slide (Slide 12) asserts that Fast is “platform agnostic,” “consumer centric,” and uniquely combining login, payments, and identity, but it does not name specific competitors, show comparative data, or provide evidence (e.g., merchant count, conversion uplift, latency benchmarks) to substantiate these claims. This weakens the credibility of the competitive moat story given a crowded checkout landscape.
• Limited visibility into financial performance and unit economics. PitchDeckHunt’s commentary notes that the Series B deck prioritizes product flow and social validation over traditional financial metrics. While this can create a compelling narrative, the lack of clearly presented revenue, unit economics, or cohort data in the deck would limit an investor’s ability to assess sustainability, especially for such a large round.
• Ambitious distribution claims without matching traction proof. The narrative in and around the deck heavily emphasizes distribution ambitions ("largest distribution amongst merchants") and land-grab language, yet there is little concrete evidence in the materials of actual merchant adoption scale (e.g., active merchants, GMV through Fast, retention), which creates a gap between ambition and demonstrated traction.
• Insufficient depth on security, risk, and compliance strategy. Fast positions itself as combining login, payments, and identity, but offers limited detail on how it manages risk, fraud, compliance, and data protection across these layers. For a sensitive fintech/identity product, the absence of more granular detail on security, regulatory posture, and risk controls is a material omission for many investors.

How an investor would read this deck

What draws attention

• Extent of merchant adoption at the time of the Series B (number of live merchants, GMV processed, vertical distribution) to test whether the distribution narrative matches reality.
• Underlying economics of the checkout product: take rate, margin structure, and customer acquisition costs relative to lifetime value for both merchants and end-users.
• Scalability and defensibility of Fast’s platform-agnostic approach, including technical architecture and integration complexity across different e-commerce platforms.
• Depth of security, fraud prevention, and regulatory compliance given Fast’s combination of login, payments, and identity, especially around data handling and PCI/PSD2 implications.
• Governance, leadership, and operational discipline, in light of later reporting about high burn and limited revenue growth.

Risks that stand out

• Execution risk: Later reporting shows that Fast generated only six-figure revenue in 2021 despite having raised over $120M, indicating a significant gap between funding and monetization.
• Burn-rate risk: Multiple sources highlight Fast’s very high monthly burn (around $10M), which, combined with modest revenue, created vulnerability once fundraising conditions tightened.
• Competitive risk: Fast operated in a crowded one-click checkout and payments space against large incumbents and well-funded startups; without clear, evidenced differentiation, its competitive moat may be narrow.
• Regulatory and trust risk: Handling login, payments, and identity centrally introduces substantial compliance and security obligations; any breach or regulatory misstep could erode consumer and merchant trust.
• Concentration risk on key investors and payment infrastructure partners (e.g., Stripe), which could become problematic if strategic priorities diverged or if follow-on support waned.

Questions this deck invites

• What concrete metrics (active merchants, monthly GMV through Fast, conversion uplift versus baseline checkout, repeat purchase rates) were available at the time of the Series B, and how did they compare to competing checkout solutions?
• How exactly did Fast monetize its checkout button (pricing model, take rate, or SaaS fees), and what were the unit economics at scale (gross margin, contribution margin per transaction)?
• How was Fast’s platform-agnostic architecture implemented across major e-commerce platforms (Shopify, WooCommerce, custom carts), and what were integration times and failure rates for merchants?
• What specific security, fraud, and compliance frameworks (PCI DSS, PSD2, KYC/AML partners, data residency policies) underpinned Fast’s combined login, payments, and identity solution?
• How did the leadership team plan to control burn relative to revenue and fundraising environment, and what internal milestones were tied to the deployment of the $102M Series B capital?

What founders can take from the Fast deck

• A high-conviction, product-led story can successfully raise large rounds, but if the deck underplays financial discipline and unit economics, later stages of the company are exposed when fundraising conditions change.
• Competitive slides that rely on broad claims (“platform agnostic,” “consumer centric”) without naming rivals or providing hard comparative data are less persuasive, especially in crowded categories like checkout.
• Positioning a product as combining multiple critical layers (login, payments, identity) requires matching depth on security, compliance, and risk management within the deck to build investor confidence.
• Ambitious distribution narratives (“largest distribution amongst merchants”) need to be backed by current traction metrics and a clear go-to-market engine; otherwise they risk being perceived as aspirational rather than evidence-based.
• Large, story-driven rounds can mask underlying issues such as high burn and limited revenue; investors increasingly expect decks to balance compelling narrative with transparent metrics and governance details.
• Post-mortems on Fast’s shutdown illustrate that decks and fundraising success do not guarantee sustainable businesses; founders and investors should scrutinize alignment between deck promises, operational execution, and financial discipline.

Fast pitch deck: common questions

What did Fast, the one-click checkout startup, actually do?

Fast was a fintech startup that built a **one-click checkout and login/identity solution** for online merchants, allowing consumers to complete purchases in seconds on any device while merchants embedded Fast’s checkout button into their sites.

How much did Fast raise in its Series B and who invested?

Fast’s **Series B** round, for which this deck was used, raised **$102 million** and was announced in January 2021. The round was led by **Stripe** alongside **Addition**, with participation from existing investors such as **Index Ventures**, **Susa Ventures**, **Sugar Capital**, and **Jaren Glover**. This Series B brought Fast’s total funding to roughly **$124–124.5 million** including prior pre-seed and Series A rounds.

Who were Fast’s founders and when was the company founded?

Fast was co-founded in **2019** by **Domm Holland** (CEO), an Australian entrepreneur, and **Allison Barr Allen** (COO), formerly a leader in Global Product Operations for Uber’s Money team. Some sources also note an earlier co-founder, **Joshua Abulafia**, whose tenure was short-lived and who departed after internal disagreements.

What is the main story Fast’s Series B pitch deck tries to tell?

Fast’s Series B deck centers on its **universal one-click checkout** and **login/identity** platform, positioning Fast as **platform-agnostic**, **consumer-centric**, and combining **authentication, payments, and identity** in a single solution. The deck emphasizes social validation and product story rather than detailed financial metrics, aiming to convince investors that Fast could become the default checkout button across e-commerce.[PitchDeckHunt excerpt]

What happened to Fast after this Series B fundraise?

Despite its large funding, Fast struggled with **slow revenue growth (only six-figure revenue in 2021)** and a **very high burn rate**, reported around **$10 million per month**. Unable to secure additional capital, Fast announced it was shutting down and ceasing operations in **April 2022**, with some of its engineers later hired by Affirm.

Sources

Funding and outcome facts on this page were researched on 2026-08-21 from the pages below.

• Fast shuts doors after slow growth, high burn precluded...
• Mashgin Raises $62.5M Series B Funding at a $1.5 Billion Valuation, Led by NEA
• Fast, the checkout startup, shuts down
• Fast Announces $102 Million in Series B Funding, Fueling...
• Fintech Startup Fast Changes How and Where Customers Shop | Street Fight
• Checkout Solution Startup, Fast, Shuts Down Operations
• Fast shuts down after 2 years, but reckoning for other startups also loom
• Stripe leads $20M Series A into Fast, which is building...

Fast pitch deck slides

What each slide of the Fast pitch deck says

Slide 3

Fast Checkout 1-Click Checkout Fast q = 4 Order Confirmed [-] Fast Unisex Hoodie

Slide 4

Fast Checkout 1-Click Checkout Fast a = 3 Fast Checkout [-] Ortler Confered [-) Fast Unisex Hoodie = isa ET

Slide 5

Fast Checkout Post-Purchase Experience Timeline - Receipts Today - Delivery Tracking [.-) Fast Unisex Hoodie $2000 purchane 9/2301 - Refunds Yesterday = Subscriptions ® Activated Charcoal Body Wash PT

Slide 6

Fast re/Order Zero-click Checkout Order Confirmed [5] p A Ant omit yc. § =

Slide 12

Competitors Primary Why Fast will win Competitors 1. Platform Agnostic - Works on every device and platform Z. Consumer Centric - Singularly focused on reducing friction for consumers while maintaining security & trust P Payral 3. Login, Payments & Identity - Other solutions are focused exclusively on either Authentication OR Payments 4. Distribution Fast will have the largest distribution amongst merchants 46 DE

Slide text above is read directly from the Fast deck PDF embedded on this page.

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