Yaydoo Pitch Deck: Slide-by-Slide Breakdown

The Power of Leading with Traction

Yaydoo’s 2020 pitch deck is a lean, 9-slide document that serves as a textbook example of how to use momentum to overcome a lack of brand recognition. In the crowded B2B SaaS and procurement space, founders often get bogged down in the technical minutiae of their API integrations or AI models. Yaydoo takes the opposite approach. They lead with the money. By putting their $710k annual sales figure on the second slide, they immediately signal to investors that this isn't a science project—it is a functioning business with market fit.

Slide 1: The Hook

The cover slide is minimalist. It features the Yaydoo logo and a clear one-sentence value proposition: "The office management and procurement platform that enables companies to create productive workspaces." It identifies Sergio Almaguer as the CEO and provides direct contact information. This sets a professional, no-nonsense tone for the rest of the presentation.

Slide 2: Immediate Validation

Slide 2 is arguably the most important slide in the deck. Titled "In less than two years we have achieved," it features a large green circle highlighting $710k USD Annual Sales . To the right, a wall of logos provides social proof. Seeing names like WeWork, Booking.com, and 500 Startups immediately answers the question of whether large enterprises trust this platform. For a seed-stage company, this level of revenue and logo density is an incredibly strong opening move.

Slide 3: Quantifying the Pain

After establishing that they can sell, Yaydoo explains why they can sell. Slide 3 addresses the problem: "Procurement is not just buying." It claims that most companies lose up to 30% in additional expenses due to poor practices and manual processes. The use of a large, bold "30%" creates a sense of urgency. It frames procurement not as a back-office chore, but as a significant financial leak that needs to be plugged.

Slide 4 and 5: The Solution and Product

Slide 4 introduces the "Office on Autopilot" concept. It uses a simple flow diagram showing various inputs (supplies, logistics, savings) flowing through Yaydoo into "Your Company." Slide 5 goes deeper into the product features, dividing the platform into three distinct pillars: Purchasing Automation , Spend Analytics & Reporting , and a Virtual Office Manager . The inclusion of actual UI screenshots on laptops and monitors helps investors visualize the product as a tangible, ready-to-use tool rather than a conceptual mockup.

Slide 6 and 7: Market Depth and Growth Velocity

Slide 6 expands on the customer base, noting that they deliver "workplace happiness at > 80 companies in 5 cities." It categorizes these customers into segments like Coworking, Financial Services, and E-commerce & Tech. This demonstrates that the product is versatile across industries. Slide 7 provides the financial evidence of this growth. A bar chart shows gross sales in USD from May 2016 to March 2018. The chart shows a clear hockey-stick trajectory, ending with a +$1M 2018 Sales Run Rate . This slide is crucial because it shows that the $710k mentioned earlier wasn't a fluke; it was part of a consistent upward trend.

Slide 8: The Team and The Ask

The penultimate slide handles the logistics of the raise. It identifies the team's core competencies—Tech, Marketing, Procurement, and Logistics—and shows the founders in an office setting. Below them are logos of former employers or partners: BBVA Bancomer, GE, Microsoft, and Scotiabank. The right side of the slide is dedicated to the Seed Stage raise of $900,000 . It transparently notes that $400k is committed and $500k is available. It also lists high-profile investors like Social Capital and 500 Startups, which adds a final layer of institutional credibility.

Slide 9: Closing

The deck ends as it began, with the logo, the "Office on Autopilot" tagline, and the CEO's contact information. It is a clean, circular conclusion to a very focused pitch.

What Works in This Deck

The Traction-First Narrative: By placing revenue and logos on slide 2, Yaydoo eliminates the skepticism that usually accompanies seed-stage pitches. They prove the market exists before they even explain the product.

Clarity of the Problem: The "30% waste" metric is a powerful anchor. It gives the salesperson (and the investor) a specific number to use when calculating the potential ROI of the software.

Transparency: Being explicit about how much of the round is already committed ($400k of $900k) creates a sense of momentum and FOMO (fear of missing out) for the remaining $500k.

What Is Missing

Competitive Landscape: The deck does not mention competitors like Coupa or SAP Ariba. Investors would want to know how Yaydoo wins against established legacy players or other startups in the space.

Unit Economics: While we see gross sales, we don't see margins, Customer Acquisition Cost (CAC), or Lifetime Value (LTV). In procurement, where margins can be thin if the company is acting as a reseller, these numbers are vital.

Market Size: There is no mention of the Total Addressable Market (TAM). While the traction is great, investors need to know if this is a billion-dollar opportunity or a niche tool for mid-market offices.

What a Founder Should Copy

The "Customer Validation" Slide: Slide 6 is excellent. Instead of just a random pile of logos, they categorized them by industry. This tells a story of market versatility and shows a structured approach to sales.

The Growth Chart: The bar chart on slide 7 is clean and easy to read. It uses monthly data to show consistency, which is much more persuasive than just showing two annual data points.

The Concise Ask: Don't hide your funding needs. Yaydoo’s slide 8 is a perfect example of how to present a round: state the stage, the total amount, what is committed, and who is already on the cap table.