evvnt Pitch Deck: 16-Slide Breakdown

The 2017 evvnt pitch deck is a metrics-driven presentation for an on-demand event marketing platform. The company positions itself as a 'Submit Once' solution that syndicates event data across tickets, emails, social posts, and targeted publishers. The deck is anchored by strong financial performance, reporting $1.2 million in 2016 revenue and a lean team of 10 staff maintaining 89% software margins. While the market size slide uses broad Forrester data to claim a $58 billion TAM, the traction slide provides concrete evidence of growth, showing a jump to over 60,000 events promoted per annum…

Key takeaways

• The company reported $1.2m in revenue for 2016 with a lean team of 10 full-time staff (Slide 5).
• Software margins are stated at 89%, indicating a highly scalable and efficient cost structure (Slide 5).
• The platform uses a 'Submit Once' model to distribute content across Eventbrite, Google, and various local/national publishers (Slide 3).
• Traction shows significant growth in events promoted, rising from near zero in 2012 to over 60,000 YTD in 2017 (Slide 5).
• The Total Addressable Market (TAM) is calculated at $58 billion per annum based on global event spending (Slide 4).
• The company aims to reach $16m in revenue by 2020 and achieve a $100m+ valuation within four years (Slide 7).
• The team includes advisors with experience from major platforms like Facebook and Live Nation (Slide 8).
• The deck lacks a specific 'Ask' slide detailing the amount of capital being raised or the valuation terms (Omitted in provided slides).

Frequently asked questions

What is evvnt's primary value proposition?

Based on Slide 3, evvnt acts as a central hub for event organizers. By submitting event details once, the platform automates distribution across multiple channels including ticketing sites (Eventbrite), social media (G+, Twitter, Facebook), search engines (Google), and a network of local and national publishers. The goal is to create cost-efficient promotional campaigns with 'a few clicks.'

How does the company justify its market size?

Slide 4 cites Forrester Research stating $500 billion is spent on events annually, with 20% assigned to marketing budgets. They narrow this down to a $58 billion TAM, specifically highlighting the US market at $10 billion and the UK at $800 million. This top-down approach focuses on the 'Total English Speaking' market as their primary target.

What do the traction metrics reveal about their growth?

Slide 5 shows two key growth indicators: cumulative sign-ups/users and non-cumulative events promoted per annum. Sign-ups show steady quarterly growth from Q3 2012 to Q2 2017, reaching nearly 25,000. More importantly, the volume of events promoted surged from roughly 35,000 in 2016 to over 60,000 in just the first part of 2017, representing 300% growth.

What is the long-term financial goal stated in the deck?

According to the 'Timeline & Exit' on Slide 7, evvnt projected reaching $8 million in revenue by 2019 and $16 million by 2020. The ultimate objective stated is to leverage this investment to build a company valued at over $100 million within a four-year window, focusing on geographical diversification and new service launches.

Who is behind the company?

Slide 8 lists a 12-person team divided into Management, Tech, and Advisors. Key figures include Richard Green (CEO & Founder) and Sacha Sebbah (CFO). The technical team is led by CTO Robert Salesas. Notably, their advisory board features individuals formerly of Live Nation, Facebook, and 7Digital, providing significant industry credibility.

evvnt pitch deck: the facts

Company

evvnt

Slides

16

Sector

Marketing & AdTech

evvnt pitch deck PDF

The full evvnt deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the evvnt pitch deck was used for

This deck is a 2017 investment and company presentation for evvnt, an on‑demand event marketing technology platform that helps organizers promote events across multiple online channels from a single submission. It positions evvnt within the marketing technology (MarTech) sector as “on demand event marketing,” highlighting automation, multi‑channel syndication, and SaaS software margins. The deck references 2016–2017 performance (including around $1m+ annual revenue and high software margins) and is associated with seed‑stage fundraising efforts where evvnt was seeking around £1m ($1.3m) to accelerate growth and expand into markets like the US. It sits alongside closely related 2016–17 “investment” decks on Slideshare that describe similar metrics and funding goals, suggesting this specific 2017 deck was used to support a seed round completed later that year.

Business model: On‑demand event marketing and ticketing platform that lets event organizers submit an event once and distribute it across hundreds/thousands of listing sites, calendars and publishers, charging transactional and service fees on ticket sales and premium promotion services.

Year

2017

Founded

2012

Founders

Richard Green

Round: Seed round completed around August 2017, with the company generating revenue at the time.

Raising: A closely related 2016–17 investment deck states evvnt was seeking £1m (about $1.3m) to accelerate growth, convert more customers to recurring revenue, expand into markets like the US, and target more of the global events opportunity.

Raised: PitchBook reports total funding of approximately $2.44m, including a completed seed round dated 01‑Aug‑2017; specific round size and investor names for that seed are not publicly detailed in the sources reviewed.

Headquarters: Miami, Florida, United States (HQ at 1680 Michigan Ave, Suite 700 #353) with additional presence in New York.

Industry: Advertising & Marketing / Event Services / MarTech (event ticketing and promotion platform).

Total funding: Approximately $2.44m raised to date, including a completed seed round dated 01‑Aug‑2017.

Use of funds as presented: Use of funds described in the 2016–17 investment deck included converting more customers to recurring SaaS revenue, expanding into new geographic markets (specifically the US), and scaling operations to address a larger share of global events.

What happened after the evvnt deck

As of the latest available profiles, evvnt remains an independent, privately held events marketing and ticketing platform, having raised a few million dollars of funding and built a global footprint with thousands of customers, but without any publicly documented exit transaction yet.

• Founded in 2012 and evolved into a global events marketing and ticketing platform operating across many countries.
• By 2016–17, reported annual revenue around £795k–£1m, profitability in some decks, and tens of thousands of customers ac
• Raised approximately $2.44m in total funding, including a seed round dated 01‑Aug‑2017.
• Later investor decks (2019) present projections toward $30m revenue by 2022 and an exit scenario via trade sale at $150m

What the evvnt deck got right

• Compelling integrated product story and workflow. The deck presents a strong, product‑led value proposition: an on‑demand event marketing platform where organizers submit an event once and automatically access tickets, emails, social posts, optimized content, and multi‑channel listings through a single intuitive interface.[existing]
• Well‑articulated mission and MarTech positioning. Clear mission and positioning as marketing technology (“MarTech”) for events—“the greatest place to promote an event online”—helps investors quickly categorize the company and understand its ambition.[existing]
• Tool consolidation and multi‑channel distribution as a differentiator. The solution slide highlights consolidation of disparate tools (tickets, email, social, content) and multi‑channel delivery across industry, local and national publishers, which suggests operational efficiency for organizers and a scalable distribution network.[existing]
• Credible customer testimonial supporting effectiveness. Including a testimonial from a Global Marketing Director at UBM, who cites time and resource savings and strong results, provides credible third‑party validation of the platform’s impact for enterprise‑grade customers.[existing]
• Strong emphasis on affordability, accountability and analytics. The deck emphasizes affordability, transactional pricing, and “total accountability” via tracking across multiple channels from one platform, aligning with investor interest in transparent, performance‑driven MarTech solutions.[existing]
• Attractive early financial profile with high gross margins. Adjacent decks and external profiles reinforce claims of profitability and high software margins around 2016–17, which, combined with recurring SaaS elements, make the economics attractive from an investor perspective if validated.

What could have been stronger

• Limited quantified traction beyond revenue and margin headlines. The deck emphasizes product capabilities and mission but (based on the provided OCR) offers limited externally verifiable detail on customer numbers, market penetration or cohort‑level retention, making it harder for investors to quantify traction beyond headline revenue/margin claims drawn from the deck text and later decks.[existing]
• Competition and moat are not deeply addressed. While the deck states a mission to be “the greatest place to promote an event online” and mentions MarTech, it offers relatively little detail on competitive differentiation versus other ticketing and event marketing platforms, beyond multi‑channel submission and consolidation of tools, which may leave investor questions on defensibility and moat.[existing]
• Lack of quantified customer outcomes in testimonial slide. The OCR content highlights qualitative testimonials (e.g., from UBM’s Global Marketing Director) but does not show case‑study data such as uplift in ticket sales, cost per acquisition, or ROI, reducing quantitative evidence of value for enterprise customers.[existing]
• Sparse SaaS unit economics and cohort data. Although later decks and profiles mention profitability and revenue trajectories, the specific 2017 deck excerpt does not show detailed unit economics or cohort‑level SaaS metrics (LTV, CAC, payback), which investors typically expect when evaluating a SaaS‑like MarTech platform.[existing]
• Global expansion strategy and operational details not fully elaborated. The deck text stresses global reach and multi‑channel syndication but, in the excerpt, does not clearly break down geographic expansion strategy, regulatory considerations for ticketing/payments, or localization plans, which are significant for a global events platform.[existing]

How an investor would read this deck

What draws attention

• Clear articulation of a **mission** (“the greatest place to promote an event online”), positioning evvnt squarely in MarTech for events, which helps investors understand category and ambition.[existing]
• Strong **product story**: an on‑demand event marketing platform that consolidates tickets, email, social posts and optimized content into a single, intuitive submission workflow, integrated with major services like Eventbrite and Google.[existing]
• Evidence of **traction and margins**: the deck itself claims around $1.2m in 2016 revenue and very high software margins (89%), while external profiles and adjacent decks show ~£795k–£1m revenue in 2016–17, profitability, and thousands of customers in many countries.[existing]
• Large **market narrative**: later investment decks and company materials frame a multi‑billion‑dollar events industry, positioning evvnt’s event marketing and data infrastructure as a scalable, global utility, with projected revenue growth and potential exit multiples.
• Demonstrated **fundraising momentum**: documentation of a seed round completed around August 2017 and total funding of about $2.44m indicates that investors have already validated the concept to some extent.

Risks that stand out

• Revenue and margin figures differ slightly across decks and data sources (e.g., $1.2m vs. ~£795k and 80–89% margins), so investors must clarify financials to avoid over‑relying on optimistic framing.[existing]
• The events marketing and ticketing space includes well‑funded and established competitors, which could compress margins or limit evvnt’s ability to become the “greatest place to promote an event online” without a strong moat.
• Reliance on integrations with a large ecosystem of event listing sites, calendars and publishers could introduce platform risk if partners change policies, reduce access, or demand more revenue share.
• Global operations across many countries require robust compliance for payments, data protection and local regulations; missteps could affect ticketing flows and reputation.
• If customer acquisition costs rise or self‑service usage is lower than expected, the economics of the on‑demand model may be less attractive than the deck’s projections, affecting scalability and profitability.

Questions this deck invites

• How do evvnt’s reported 2016–17 revenues and margins reconcile across different decks and data sources (e.g., $1.2m and 89% margin in one deck vs. ~£795k and 80% margin elsewhere), and what are the underlying accounting treatments for SaaS
• What are evvnt’s customer acquisition channels, CAC, payback period and LTV for event organizers and venues, and how do these metrics differ by segment (e.g., SMB vs. enterprise, UK vs. US)?[existing]
• Who are the primary competitors in event ticketing and marketing (e.g., Eventbrite, local media platforms, other aggregators), and what defensible advantages (data, distribution, contracts, technology) make evvnt hard to displace?
• How scalable is the multi‑channel syndication infrastructure (covering thousands of calendars and publishers) in terms of technology, partnerships and support, and what are the key operational or legal risks (e.g., data quality, spam, payme
• What is the long‑term role of publishers in evvnt’s model: how much incremental revenue do publishers earn, how sticky are integrations, and what churn/retention metrics exist for publisher relationships?

What founders can take from the evvnt deck

• A clear, concise **mission statement** that ties directly to the product (“the greatest place to promote an event online”) helps anchor the deck and make its MarTech positioning immediately understandable.[existing]
• Showing how a complex workflow (event listings, email, social, tickets) is **consolidated into one submission** makes the value proposition concrete and easy to grasp for both organizers and investors.[existing]
• Including a recognizable **customer testimonial** (e.g., from UBM’s Global Marketing Director) can validate product usefulness, though pairing it with quantitative ROI metrics would strengthen credibility further.[existing]
• Highlighting **multi‑channel distribution** (industry calendars, local and national publishers, specific vertical calendars, search engines) demonstrates breadth of impact and suggests defensibility via network and data infrastructure.[existing]
• Explicitly labeling the platform as **“on demand” and “transactional”** reinforces the idea of scalable, usage‑based revenue, which aligns well with SaaS/MarTech investor expectations.[existing]
• Complementing ambitious **valuation and exit narratives** with externally consistent financials and unit economics is crucial; discrepancies between decks or data sources can become a diligence focal point.

evvnt pitch deck: common questions

What does evvnt do?

evvnt is an on‑demand event marketing and ticketing platform that allows event organizers and venues to submit an event once and distribute it across a large ecosystem of event listing sites, calendars, directories, social networks and search engines. It focuses on automating online event promotion and providing publishers with tools to monetize event content.

Who founded evvnt and when was it founded?

evvnt was founded in 2012 and is led by founder and CEO Richard Green. The company operates globally and, by later deck and profile information, serves tens of thousands of customers across many countries.

How much was evvnt raising around the time of the 2017 deck, and for what?

According to a 2016–17 investment deck, evvnt was seeking £1m (about $1.3m) in funding to accelerate growth, convert more customers to recurring revenue, expand into the US, and target more of the global event market. PitchBook later shows a completed seed round dated 01‑Aug‑2017 as part of a total of $2.44m raised to date.

What traction and financial metrics does the 2017 evvnt deck highlight?

The 2017 decks and company profiles describe revenue around £795k–£1m in 2016–2017 and high gross margins, with one investment deck stating evvnt was profitable and had around 20,000 customers in 130 countries. The specific 2017 deck excerpt you provided mentions $1.2m in 2016 revenue and an 89% software margin, but those figures are not independently corroborated outside the deck itself.[existing]

What is evvnt’s business model and how does it make money?

evvnt sells on‑demand event marketing and ticketing services to event organizers and venues, charging ticket buyer fees and offering premium marketing packages, while giving publishers tools and content to generate new marketing revenue. The deck emphasizes that organizers can submit an event once and automatically access listings, email, social posts and other channels, with reporting to track performance.

Sources

Funding and outcome facts on this page were researched on 2026-08-22 from the pages below.

• Evvnt | The best place to ticket & promote your events online
• Ticket & promote your events with Evvnt
• Who is Evvnt? - Support
• Evvnt Ltd - F6S
• evvnt investment deck gdp usd 2017 v13
• Evvnt inc - Investor Deck - 22.06.19
• Evvnt PWC Investment Deck
• Richard Green | LinkedIn

evvnt pitch deck slides

What each slide of the evvnt pitch deck says

Slide 2

IN A NUTSHELL sus ONCE If you've attended an event or conference in the last 5 years, the chances are, you've already experienced ext. With 24,000 clients in 139 countries, the evvnt platform is used to market 137,000 events and generates $1.2m in revenue - one quarter of it by subscription. Having raised £800,000 in seed funding, we've grown organically for the last 18 months. We are getting close to being profitable and we're promoting 320% more events that this time last year. We're now raising growth capital to accelerate. We will convert existing business to recurring revenue and target the remaining 4.4 billion events that are listed globally each year. With just 0.1% market share, we…

Slide 3

MISSION To become the greatest place to promote an event online. Qur mission is to help people promote and find events. Marketing Technology - MarTech

Slide 4

THE PROBLEM sum ONCE Millions of events are manually submitted via multiple marketing platforms to thousands of media channels yet still fail to market an event successfully. Fst, qo, Janse 5 = Py * Fragmented industry in chaos Oud \ [SH A Era * 1000's of publishers = a 4D) 3) ~~ * 100s of services available Jai . N Bari jo = nd Ras * Fickle, multi channel consumer _\ Event Organiser / ~~ . : 5 re 4 4 23s * Ineffective & complicated tools =~ 1 Vi \y mmunities ) i Qaaenl” A Gog / \ Clonal * Time consuming & not cost-effective / x, Submissions Howl Bo — * Limited reporting on delivered value Consuming Event Listing Publishers Sites et ON DEMAND EVENT MARKETING

Slide 5

THE SOLUTION e On demand event marketing platform connected to the world's best event marketing services creating cost efficient event online promotional campaigns, in a few clicks. * Unique SaaS platform * Consolidation of tools Tickets Emails Social Posts Optimised Content Eventbrite [N e 00 Google * Multi channel delivery Industry Local & National Targeted SImple & intuitive to use Specific Calendars Publishers Publishers * Affordable & transactional * Total accountability * Event organizers friendly ON DEMAND EVENT MARKETING

Slide 6

SUBMIT ONCE L ewnt was the number one choice for creating buzz around events, the service saved on time, human resource and also gave us the results we needed quickly. ké James Wight - Global Marketing Director - UBM

Slide 8

HOW IT WORKS LISTINGS MARKETING TICKETING DISCOVERY A single, intuitive, transactional event marketing technology that allows event organizers to publish their events to a broad range of marketing services. It's fast, easy to use and comprehensive, giving organisers the tools needed to reach as wide an online presence as possible and track the impact across multiple channels from one platform. As the starting point to every event promotion, people will be seamlessly introduced to a range of relevant marketing services to ensure a successful event through online marketing automation. euunt: ON DEMAND EVENT MARKETING

Slide text above is read directly from the evvnt deck PDF embedded on this page.

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