evvnt Pitch Deck: 16-Slide Breakdown

See all 16 slides of the evvnt pitch deck — a Marketing & AdTech deck — with a slide-by-slide teardown of what the deck does well and where it falls short.

The evvnt investment deck from 2016/17 is a study in efficiency and clear value propositions. By focusing on the 'Submit Once' mantra, the company addresses the labor-intensive problem of event promotion across fragmented digital channels. The deck highlights exceptional financial health, including a reported 89% margin on service and a forecast of £1m in revenue for 2016 (Slide 4). With a specific ask of £1m at an £8m pre-money valuation, the founders provide concrete unit economics: a £53 average spend per user against an £18 acquisition cost (Slide 7). While the deck lacks a detailed compe…

Key takeaways

Executive Summary: The Automation of Event Syndication

The evvnt investment deck for the 2016/17 period is a lean, metrics-driven presentation that focuses heavily on the efficiency of its business model. Operating in the 'MarTech' (Marketing Technology) sector, evvnt positions itself as a global leader in helping people promote and find events. The deck is characterized by a bold red-and-white color palette and a recurring 'Submit Once' badge, which serves as the central theme of their product offering.

Slide 1: Title and Funding Ask

The cover slide immediately sets the stage by disclosing the funding requirements. It states a fundraising goal of GBP £1M ($1.3M) for the 2016/17 period. The tagline, "Invest in the future of successful event marketing," is broad, but the inclusion of the specific financial ask on the first slide signals a transparent and direct approach to the investor conversation.

Slide 2: Mission Statement

The mission slide is simple: "The global leader in events marketing, our mission is to help people promote and find events." It explicitly categorizes the company as MarTech . While the claim of being a "global leader" is a significant assertion for a company forecasting £1m in revenue, it establishes the scale of their ambition.

Slide 3: The Solution

This slide defines the product as an "On demand event marketing platform connected to the world’s best event marketing services." The key features listed include:

360 degree digital platform · Consolidation of tools · Multi channel delivery · No skill barrier · Affordable & transactional · End to end accountability

The emphasis here is on accessibility ("no skill barrier") and the transactional nature of the service, suggesting a self-service model rather than a high-touch agency approach.

Slide 4: Traction and Financial Health

This is arguably the strongest slide in the deck. It provides several critical data points:

Profitability: The company states it is already profitable. · Revenue: £1m ($1.3m) in revenues forecast for 2016. · Staffing: 13 full-time members of staff based in London. · Margins: A very high 89% margin on service . · Growth: 53% revenue growth quarter on quarter.

The slide includes two bar charts. The "User base growth" chart shows a steady climb from near zero in Q2-12 to over 20,000 users by Q3-16. The "Quarterly revenues" chart shows a similar upward trajectory, peaking at approximately £250,000 in Q2-16, though Q3-16 shows a slight dip compared to the previous quarter.

Slide 5: How It Works

This slide breaks down the ecosystem into four sub-brands: evvntly (Marketing), evvnt (Listings), invvite (Ticketing), and discovvr (Discovery). The text explains that a single form allows organizers to publish to "every major relevant listing site with one submission." This clarifies the "Submit Once" branding seen throughout the deck—the core value is the automated syndication of event data across a fragmented web.

Slide 6: Social Proof and Validation

Rather than a standard logo wall, evvnt uses a large-format quote from James Moore, SVP of Global Partnerships at Web.com . He states that "evvnt is well placed to make a major impact" in the local information race. Using a quote from a senior executive at a major web services company provides significant B2B credibility and hints at potential partnership or acquisition channels.

Slide 7: The Ask and Unit Economics

The "What Do We Want?" slide is remarkably specific. It asks for £1m ($1.3m) at an £8m ($10.4m) pre-money valuation . It also provides the unit economics that justify the spend:

Average spend per user: £53 · Customer Acquisition Cost (CAC): £18

The plan for the funds is to "treble our users" and add functionality to increase spend by 25%. They also explicitly mention expansion into the USA and strengthening media partnerships to create a competitive moat.

Slide 8: The Team and Governance

The final slide in this set shows a 15-person organizational structure divided into three tiers:

Management (MGTS): Includes CEO Richard Green, a CFO, Head of Sales, Head of Product, and a specific CEO for the Middle East. · Tech: A CTO, a Technology Lead, and three Senior Developers. · Board: A Chairman (Tim Chambers) and four Non-Executive Directors.

The presence of five board members for a company of this size is unusual and suggests strong external oversight and a network of experienced advisors.

What Works in This Deck

Clarity of Unit Economics: Most decks hide their CAC and LTV (or average spend) in an appendix. evvnt puts them front and center on the 'Ask' slide. Showing a 2.9x return on acquisition cost (£53/£18) makes the request for growth capital very logical.

High Margins: The claim of an 89% margin is a massive hook for investors. It suggests that the "Submit Once" technology is highly scalable and that the cost of fulfilling a customer's order is negligible once the initial integrations are built.

Specific Use of Funds: The deck doesn't just say "hiring and marketing." It says they want to triple the user base and increase spend by 25% through new features. This gives investors a clear benchmark to measure success post-investment.

What Is Omitted

Competitive Landscape: There is no slide comparing evvnt to other event marketing tools or manual processes. While they mention making it "impossible for a competitor to enter," they don't identify who those competitors are.

Market Size (TAM): The deck lacks a traditional "Total Addressable Market" slide. While the mission mentions "global," there is no data on how many event organizers exist or the total potential spend in the event marketing category.

Technical Architecture: For a company claiming to automate submissions to "every major relevant listing site," there is no explanation of how they maintain these integrations (APIs vs. scraping vs. manual entry). This is a common point of due diligence for MarTech companies.

Founder's Playbook: What to Copy

The 'One Thing' Branding: The "Submit Once" badge is a masterclass in simplifying a complex product. Founders should find the three-word version of their value proposition and repeat it on every slide.

The Transparent Ask: Including the valuation and the specific unit economics (Slide 7) removes friction. It allows an investor to immediately decide if the deal fits their mandate and if the math makes sense.

Board Representation: Showing a strong board of Non-Executive Directors (Slide 8) can compensate for a young or small management team. It signals to investors that there are "adults in the room" and a broader network supporting the company's growth.

Frequently asked questions

What is the primary problem evvnt solves?
While a specific 'Problem' slide is not among the provided images, the 'Solution' and 'How it Works' slides (Slides 3 and 5) imply the problem is the fragmentation and time-consuming nature of event marketing. By offering a 'single, intuitive, transactional add-event form,' evvnt eliminates the need for organizers to manually post to dozens of different listing sites, providing a '360 degree digital platform' for multi-channel delivery.
How does evvnt justify its £8m pre-money valuation?
The valuation is supported by strong growth metrics and profitability. Slide 4 notes that the company is already profitable, with 53% quarter-on-quarter revenue growth and a forecast of £1m in revenue for 2016. Furthermore, the LTV/CAC ratio is healthy, with users spending nearly 3x their acquisition cost (£53 vs £18) on average, as detailed on Slide 7.
What are the specific plans for the £1m investment?
According to Slide 7, the capital is earmarked for three primary objectives: tripling the current user base, adding new platform functionality intended to increase average user spend by 25%, and expanding the business into the United States market to strengthen their competitive moat.
What is the significance of the 'Submit Once' branding?
The 'Submit Once' tag appears in the top right corner of almost every slide. This is the company's core brand promise and product hook. It emphasizes the efficiency of their technology, positioning evvnt as a time-saving utility for event organizers who would otherwise have to navigate a complex ecosystem of disparate listing sites.
Who is behind the company according to the deck?
The team slide (Slide 8) shows a robust organization led by Founder/CEO Richard Green. The company has a significant technical presence with a CTO, a Technology Lead, and three Senior Developers. Notably, they have a dedicated CEO for the Middle East and a five-person Board of Directors, suggesting a level of corporate governance and international ambition beyond a typical early-stage startup.
Cover slide of the evvnt pitch deck
evvnt pitch deck, slide 1

evvnt pitch deck: the facts

Company
evvnt
Slides
16
Sector
Marketing & AdTech

evvnt pitch deck PDF

The full evvnt deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the Evvnt pitch deck was used for

This deck is an investment pitch for Evvnt, an on‑demand digital event marketing platform that syndicates a single event submission across a large network of event listing sites and marketing services. The Slideshare source is dated February 2017, and other profiles list Evvnt Ltd as founded in 2012 in London, indicating this is an early‑stage growth round for its UK‑origin event syndication business. The deck positions Evvnt as a high‑margin SaaS‑like platform with a “submit once” proposition and seeks £1M in funding, as noted in the existing teardown excerpt. Subsequent materials (e.g., 2019 investor deck and current website) show the company later expanded into ticketing and a broader event success platform, but this deck predates those developments.

Business model: Developer of a full-stack event ticketing, marketing and discovery platform that lets event organizers submit an event once and syndicate it across thousands of listing sites, calendars and media channels, combining ticketing with local digital marketing services.

Year
2017
Founded
2012
Founders
Richard Green

Raising: The 2017 investment deck text and existing teardown excerpt indicate Evvnt was seeking £1M of investment at the time, but no external source located in this research directly verifies that this amount was actually raised, so only the target is noted here.

Headquarters: Miami Beach, Florida, United States (corporate HQ), with additional offices/locations in New York, Denver, Traverse City, Los Angeles and operations originally started in London, United Kingdom.

Industry: Event marketing and ticketing / Business & Productivity Software / Advertising & Marketing technology.

What the Evvnt deck got right

What could have been stronger

How an investor would read this deck

What draws attention

Risks that stand out

Questions this deck invites

What founders can take from the Evvnt deck

Evvnt pitch deck: common questions

What does Evvnt do?

Evvnt is a digital events marketing platform that allows organizers and venues to submit an event once and have it syndicated across thousands of event listing sites, calendars and media outlets, turning Google search and other discovery channels into event discovery for that event.

When was Evvnt founded and by whom?

Support and company materials state that Evvnt was formed in 2012, originally out of the UK, with the vision from CEO and founder Richard Green to deliver affordable local event marketing globally.

What is the 2017 Evvnt investment pitch deck about?

The 2017 investment deck on Slideshare is an early‑stage fundraising presentation for Evvnt’s on‑demand event marketing platform, highlighting its single‑submission model, high margins and plans to grow its user base while seeking £1M of investment; this predates its later expansion into ticketing and broader event discovery.

Where is Evvnt based?

PitchBook and company profile information list Evvnt’s corporate headquarters as Miami Beach, Florida, with additional locations such as New York and other US cities; earlier profiles list Evvnt Ltd in London, indicating it began in the UK and later headquartered in the US.

How big is Evvnt’s events network and where does it operate?

Later investor and company materials describe Evvnt as operating in over 139 countries, with an events advertising network of thousands of calendars and local media sites, but the 2017 deck itself focuses on the on‑demand event marketing platform and its early‑stage growth rather than specific country counts.

Sources

Funding and outcome facts on this page were researched on 2026-08-22 from the pages below.

evvnt pitch deck slides

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What each slide of the evvnt pitch deck says

Slide 2

IN A NUTSHELL sus ONCE If you've attended an event or conference in the last 4 years, the chances are, you've already experienced ent. With 20,000 clients in 130 countries, the evvnt platform is used to market 100,000 events each year and generates £1m in revenue - one third of it by subscription. Having raised £800,000 in seed funding, we've grown organically for the last 18 months. We've been profitable since June and we're up 53% on this time last year. We're now raising £1m of growth capital to accelerate. We will convert existing business to recurring revenue and target the remaining 4.4 billion events that are listed globally each year. With just 0.1% market share, we'll turn over mor…

Slide 3

MISSION od The global leader in events marketing, our mission is to help people promote and find events. MarTech

Slide 4

THE PROBLEM sua ONCE Millions of events are manually submitted via multiple marketing platforms to thousands of media channels yet still fail to market an event successfully. * Fragmented industry in chaos * 1000's of publishers & 100’s of services available * Fickle, multi channel consumer * Ineffective & complicated tools * Time consuming & expensive * Limited accountability * Lack of expertise

Slide 5

THE SOLUTION T On demand event marketing platform connected to the world's best event marketing services creating event success from a single event submission. * 360 degree digital platform * Consolidation of tools ® Multi channel delivery ¢ Effective platform * No skill barrier * Affordable & transactional * End to end accountability euunt ON DEMAND EVENT MARKETING

Slide 6

MARKET SIZE sus ONCE $500 billion being spent on events and conferences annually on as noted by Forrester Research, with 20% typically being assigned to a marketing officers budget. Expenditure on events market Addressable market English Speaking (30%) $17 Billion ————————————————————————————— Total addressable market USA (17%) $10 Billion $58 billion Pp a UK (1.4%) $800 Million ed ON DEMAND EVENT MARKETING

Slide 8

SUBMIT ONCE i exnt was the number one choice for creating buzz around events, the service saved on time, human resource and also gave us the results we needed quickly. ké James Wight - Global Marketing Director - UBM

Slide text above is read directly from the evvnt deck PDF embedded on this page.

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