Hard Asset Management, Inc. Pitch Deck (2017) Breakdown

See all 19 slides of the Hard Asset Management, Inc. pitch deck, with a slide-by-slide teardown of what the deck does well and where it falls short.

Hard Asset Management (HAM), a subsidiary of BMC Capital, Inc., positions itself as a comprehensive facility for hard assets, including rare coins, precious metals, art, and books. The deck, likely produced around 2017 based on its financial projections, details a business model that combines asset trading with a financing arm. HAM offers liquidity to wealthy individuals by providing loans against physical assets—up to 50% on precious metals and 40% on rare coins—with interest rates ranging from 6-9%. The company emphasizes its regulatory progress, citing multiple SEC comment rounds following…

Key takeaways

Hard Asset Management: The Slide-by-Slide Analysis

Slide 1: Title Slide

The cover slide introduces Hard Asset Management, Inc. (HAM) as a 'wholly owned subsidiary of BMC Capital, Inc.' The branding focuses on 'Rare Coins & Precious Metals' and provides a URL (BMCHardAssets.com). The background image features a coastal cityscape, likely San Juan, Puerto Rico, which is later identified as the location of their storage facility.

Slide 3: Introduction

This slide defines the company's vision: to become the 'single largest facility in the world' for buying, selling, storage, and financing of hard assets. The scope includes precious metals, rare coins, rare art, and rare books. The slide uses representative imagery of gold bars, silver, a rare vase, an antique book, and a high-denomination currency note to illustrate the asset classes.

Slide 5: Key Facts

This is a high-density data slide focusing on the corporate structure and regulatory history of the parent company, BMC Capital Inc. Key data points include:

Initial S-1 filing: August 10, 2012. · Updated S-1 filing: September 27, 2016. · SEC Comment Rounds: January 11 and January 26, 2017. · Shares Outstanding: 178.011 million. · Estimated Float: 10.5 million. · Inside Ownership: 85%. · Auditor: Turner & Stone, Dallas, TX (2014 and 2015 statements audited).

Slide 7: Experienced Management Team

The deck highlights Herschel Walker as a 'Pending-Board of Directors' member. The bio focuses on his athletic achievements (Heisman Trophy, NFL, MMA) but also notes his experience owning and operating a food service and hotel business. Notably, this is the only team member listed in the provided slides. There is no mention of the CEO, CFO, or operational leadership in this selection.

Slide 9: Investment Highlights

Experienced Management Team. · Multiple recurring revenue sources. · Market opportunity of $2.5B - $3B. · Tax advantage: Low corporate tax rate of approximately 4% (likely due to Puerto Rico's Act 20/22 incentives, though not explicitly named). · Ownership of real estate and facilities. · Revenue projection: $6M in the first 12 months.

Slide 11: HAM – The Process

This slide explains the operational flow of the financing product: 1. Client fills out documents on the website. 2. Account setup; 50% of funds wired to a segregated client account at Banco Popular (HAM takes a 1% commission). 3. HAM issues a purchase order for gold. 4. Gold arrives at the HAM storage facility in San Juan. 5. Interest is paid every 30 days. Loan values are capped at 50% for metals and 40% for coins, with interest rates of 6-9%.

Slide 13: Our Solution

This slide lists the service offerings for family offices and wealthy individuals:

Trading platform for buying and selling. · Universal credit line for liquidity. · Secure storage and server farms for online trading. · A 'Live Show' to discuss market and geopolitical events. · Call centers for lead generation.

Slide 15: 5-Year Projection

The financial table provides a detailed forecast from 2017 to 2021:

2017: $12M Revenue, $3M Gross Profit, $590,400 Net Income. · 2019: $48M Revenue, $12M Gross Profit, $3.8M Net Income. · 2021: $192M Revenue, $48M Gross Profit, $18.4M Net Income.

The note at the bottom clarifies that these are internally prepared projections and have not been audited by their independent auditors.

Slide 17: Auditor, Legal, Investor Relations

This slide lists the company's professional service providers:

Legal: Cooley LLC (NY office). · Auditors: Turner & Stone (Dallas, TX). · Investor Relations: RedChip Companies Inc.

Slide 19: Closing Slide

The final slide repeats the logo and subsidiary information, maintaining the branding established on the title slide. No contact information or specific 'call to action' is present on this slide.

What Works in This Deck

Regulatory Transparency: By listing the specific dates of S-1 filings and SEC comment rounds, the company provides a level of transparency regarding its path to the public markets that is often missing in private placements. This helps build credibility with investors who perform deep due diligence.

Clear Revenue Mechanics: Slide 11 does an excellent job of explaining exactly how the company makes money from its financing arm. Breaking down the LTV (40-50%), the commission (1%), and the interest rates (6-9%) gives investors a clear understanding of the unit economics.

Professional Service Providers: Listing reputable firms like Cooley LLC and Turner & Stone signals that the company is willing to invest in institutional-grade compliance and legal frameworks.

What Is Missing from This Deck

Operational Leadership: While the deck mentions a celebrity board member, it completely omits the actual management team responsible for day-to-day operations. Investors need to know who is running the trading desk, managing the vault, and overseeing the technology platform.

Current Traction: The deck relies heavily on projections. There is no slide showing historical revenue, the current number of active clients, or the total value of assets currently under management (AUM). Without a baseline of current performance, the 5-year projections feel speculative.

Competitive Landscape: The deck claims a $3B market opportunity but does not mention competitors. In the precious metals and rare asset space, there are numerous established players. A slide explaining HAM's 'moat' or competitive advantage over traditional bullion dealers or auction houses is necessary.

The Ask: The provided slides do not state how much capital the company is looking to raise, the valuation, or the specific use of proceeds. While this may be in the missing 9 slides, its absence in the core narrative makes the pitch feel incomplete.

What Founders Should Copy

The Process Flowchart: Using a numbered timeline (as seen on Slide 11) to explain a complex financial transaction is a best practice. It removes ambiguity and helps the investor visualize the customer journey.

Detailed Projections: Providing a full P&L forecast (Slide 15) that includes operating expenses like payroll, technical sales, and G&A is much more useful than a simple bar chart showing 'Revenue Growth.' It shows the founder has thought through the costs of scaling.

Highlighting Strategic Advantages: Mentioning the 4% tax rate is a smart move. For investors, the net return is what matters, and highlighting structural advantages (like geographic tax incentives) can be a powerful differentiator.

Frequently asked questions

What is the primary business model of Hard Asset Management?
Hard Asset Management operates as a full-service facility for high-value physical assets. They facilitate the buying and selling of rare coins, precious metals, art, and books. Beyond brokerage, they provide secure storage in San Juan and a financing arm that allows clients to take out loans against their physical holdings, creating a recurring interest-based revenue stream.
What are the specific terms of their financing program?
According to slide 11, the company provides liquidity to clients through a universal credit line. They offer a loan-to-value (LTV) ratio of up to 50% for precious metals and up to 40% for rare coins. Interest is paid every 30 days, with rates ranging from 6% to 9% depending on the size of the loan.
Who is the target audience for this company?
The deck explicitly targets family offices and wealthy individuals (Slide 13). The service is designed for those who already hold or wish to acquire significant positions in 'hard assets' but require professional storage, a secure trading platform, or liquidity without selling their underlying assets.
What is the regulatory status of the parent company?
BMC Capital, Inc. appears to be in the process of going public or maintaining public reporting status. Slide 5 notes an original S-1 filing in 2012, an update in 2016, and two rounds of SEC comments in early 2017. This suggests the deck was intended for investors comfortable with micro-cap or OTC-level public equities.
What are the projected margins for the business?
Based on the 5-year projection on slide 15, the company operates with a 25% gross profit margin ($3M profit on $12M revenue in 2017). By 2021, they project maintaining this 25% margin at scale. The net income margin is projected to grow from roughly 5% in 2017 to nearly 10% by 2021 as they achieve operational leverage.
Cover slide of the Hard Asset Management, Inc. pitch deck — Late Stage / Pre-IPO 2017
Hard Asset Management, Inc. pitch deck, slide 1 (2017)

Hard Asset Management, Inc. pitch deck: the facts

Company
Hard Asset Management, Inc.
Year
2017
Stage
Late Stage / Pre-IPO
Slides
19
Sector
Alternative Assets / Financial Services
Deck type
Investor Deck
Headquarters
San Juan, Puerto Rico (Operations) / Dallas, TX (Parent)

Hard Asset Management, Inc. pitch deck PDF

The full Hard Asset Management, Inc. deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the Hard Asset Management, Inc. pitch deck was used for

This is a 19‑slide investor presentation for Hard Asset Management, Inc., dated January 2017 and positioned as a late‑stage / pre‑IPO opportunity in the alternative assets and financial services sector. The deck presents Hard Asset Management as a Puerto Rico‑domiciled hard asset management firm focused on buying, selling, storing, and financing precious metals, rare coins, and other hard assets, leveraging Act 20 for a low corporate tax rate around 4%. It describes the company as a wholly owned subsidiary of BMC Capital Inc., led by CEO Christian Briggs, and highlights projected 2017 revenue of $3–6 million and a recurring‑revenue business model from trading, storage, and financing services. The presentation appears intended to support an equity raise tied to broader corporate plans involving S‑1 filings and growth of a global hard‑asset depository and trading platform, but no external record of a specific closed round associated with this deck was found.

Business model: Hard Asset Management, Inc. is a wholly owned subsidiary of BMC Capital Inc. that provides full‑service management of hard assets—primarily rare coins and precious metals—for individuals and family offices worldwide, including buying, selling, appraising, and advisory services.

Industry
Precious metals and rare coins dealing; hard asset management / alternative investments.

Headquarters: San Juan, Puerto Rico (company communications and CEO profile reference operations based in Puerto Rico).

What happened after the Hard Asset Management, Inc. deck

Since the 2017 investor deck, Hard Asset Management has remained an active private company in the rare coin and precious‑metals space, expanding its services—including a planned Dallas depository—and building a media presence via the Hard Asset Money Show, but there is no publicly documented evidence that the pre‑IPO framing in the deck culminated in an IPO or a disclosed institutional funding rou

What the Hard Asset Management, Inc. deck got right

What could have been stronger

How an investor would read this deck

What draws attention

Risks that stand out

Questions this deck invites

What founders can take from the Hard Asset Management, Inc. deck

Hard Asset Management, Inc. pitch deck: common questions

What does Hard Asset Management, Inc. do?

Hard Asset Management, Inc. is described as a full‑service hard asset management firm and wholly owned subsidiary of BMC Capital Inc. that buys, sells, stores, and finances rare coins and precious metals for individuals and family offices worldwide.

Who leads Hard Asset Management, Inc.?

The deck identifies Christian Briggs as CEO of Hard Asset Management, and external company materials describe him as founder and CEO with experience in rare coins and precious metals dating back to 1987.

What are Hard Asset Management’s main revenue streams according to the deck?

In the 2017 investor deck, the company claims three recurring revenue sources: (1) buying and selling hard assets, (2) storage fees for precious metals and rare coins, and (3) financing activities related to those assets.

Where is Hard Asset Management domiciled and what tax advantage does it claim?

The slides and external materials state that Hard Asset Management is domiciled in Puerto Rico and benefits from Act 20, resulting in an approximate 4% corporate tax rate.

What financial or growth projections does the 2017 investor deck make, and are they independently verified?

The deck projects revenue of approximately $3–6 million for 2017 while emphasizing recurring revenue and a built‑in customer base of about 15,000 collectors and investors; however, no external filings or press releases were found that independently verify those revenue projections or any specific financing round linked to this deck.

Sources

Funding and outcome facts on this page were researched on 2026-08-22 from the pages below.

Hard Asset Management, Inc. pitch deck slides

Hard Asset Management, Inc. pitch deck slide 1 of 19
Hard Asset Management, Inc. pitch deck — slide 1 of 19
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Hard Asset Management, Inc. pitch deck — slide 2 of 19
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Hard Asset Management, Inc. pitch deck — slide 3 of 19
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Hard Asset Management, Inc. pitch deck — slide 4 of 19
Hard Asset Management, Inc. pitch deck slide 5 of 19
Hard Asset Management, Inc. pitch deck — slide 5 of 19
Hard Asset Management, Inc. pitch deck slide 6 of 19
Hard Asset Management, Inc. pitch deck — slide 6 of 19

What each slide of the Hard Asset Management, Inc. pitch deck says

Slide 3

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Slide 4

Overview Hard Asset Management benefits from three recurring revenue sources. Buying/selling, storing and financing of hard assets, including precious metals and rare coins. CEO Christian Briggs is a 35 year veteran in the precious metals and rare coin industry. The principles, employees of BMC Capital Inc have bought and sold over $500 million in hard assets during their career. Mr. Briggs through his family office have invested and/or loaned around $1 million in BMC Capital Inc. and Hard Asset Management to date over the past 2 years. ' The Hard Asset Management Inc benefits from a low corporate tax rate of around 4% under the Act 20 law due to being domiciled in Puerto Rico. The Company…

Slide 5

Key Facts * BMC Capital Inc. filed its first S-1 in Aug 10th, 2012 + Re-filed updated S-1 September 27th, 2016 * Second round of comments filed January 11%, 2017 * Received new comments from SEC Jan 26th, 2017 * Shares Outstanding: 178.011 million * Float: Estimated to be around 10.5 Million * Inside Ownership: 85% * 2014 and 2015 Financial Statements have been audited by Independent CPA firm, Turner & Stone, located in Dallas, TX - CNOPENE oN

Slide 6

Experienced Management Team Christian Briggs, CEO He has been in the rare coin and hard asset business for over 25 years sold over $500,000,000 in rare coins. He is also a serial entrepreneur and raised $130m an online interactive video platform. He holds over 1000 patents and recently sold part of his digital media software company for $30 million. Thomas Gingerich, CFO 33 years of accounting experience in public and private practice, specializing in tax compliance, structures and tax planning. Former Partner at Lain, Faulkner & Co, PC specializing in forensic accounting. He is a Certified Public Accountant and a member of the American Institute of Certified Public Accountants. Leslie Ball…

Slide 7

Experienced Management Team Herschel Walker, Pending-Board of Directors Heisman Trophy winner at University of Georgia. former professional American football player, bobsledder, sprinter and mixed martial artist. As a college football player, he earned All-American honors three times. He was a star running back at the Dallas Cowboys. He now owns and operates a successful food service and hotel business.

Slide 8

Value Proposition Led by Christian Briggs, a pioneer in planning and managing precious metals and rare coins for family offices and wealthy individuals for over 30 years, Hard Asset Management is the first company to trade, store, and finance hard assets that is domiciled in Puerto Rico, benefiting from Act 20 law, which gives the company an extraordinarily low corporate tax rate around 4%. Its proven sales and servicing model over the years. The company currently has database of approximately 15,000 collectors and investors who buy and sell precious metals and rare coins all over the world. This gives the company built in customer base that will generate immediate, long-term, sustainable r…

Slide 10

Market Opportunity Precious metals, rare coins and rare art are among the most valuable commodities in the world Estimated $2.5-$3 trillion dollars in gold above ground minted over the past 35-40 years Vast majority of gold is not licensed, bonded or in a secure storage facility but held within a private residence $72.6 billion estimated sales of precious metals and rare coins

Slide 12

Global Sales of Precious Metals and Rare Coins Precious metals are among the most valuable commodities in the world. Gold, silver, platinum, palladium and have consistently increased in value throughout the world and will continue to rise. Roughly 1,000 former military bunkers still in existence across Switzerland, several hundred of them have been sold to private individuals who are now operating them as private storage sites for the gold stash of the world's wealthiest of billionaires. With a collective estimated sales of precious metals and rare coins of $72.6 billion, HAM has the potential to capture 30-40% of the market share over the next 5-10 years. RARE COINS 2015 Estimated Sales

Slide text above is read directly from the Hard Asset Management, Inc. deck PDF embedded on this page.

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