FX HedgePool Pitch Deck: All 11 Slides + Teardown

See all 11 slides of the FX HedgePool pitch deck — a 2024 Series A deck — with a slide-by-slide teardown of what the deck does well and where it falls short.

FX HedgePool’s Series A deck is a masterclass in institutional positioning, focusing on the 'unbundling of liquidity from credit' within the massive foreign exchange market. By targeting the $66 trillion monthly FX swap volume—a segment they describe as the most neglected in finance—the company demonstrates clear product-market fit with $230 billion in captured volume (0.5% of the market) as stated on slide 4. The deck avoids the typical startup 'problem/solution' tropes in favor of a structural market critique, positioning their P2P matching platform as a necessary evolution for buy-side fir…

Key takeaways

The Strategic Pivot to Peer-to-Peer FX

FX HedgePool’s deck is a sophisticated example of fintech positioning. Rather than focusing on minor incremental improvements, the company attacks the fundamental structure of the foreign exchange market. As reported by Business Insider, the company raised $8M in a Series A in 2024. The deck used for this round reflects a company that has already moved past the 'idea' phase and into the 'market penetration' phase, as evidenced by their stated volume figures.

Slide 1: Title and Positioning

The opening slide establishes FX HedgePool as 'The World’s Leading Peer-to-Peer Matching Platform.' The branding is minimalist and dark, signaling a professional, institutional-grade product. There are no distracting graphics, only a subtle light-sweep effect, which keeps the focus entirely on the company name and its category-defining claim.

Slide 2: The Thesis of Change

Slide 2 sets the stage by explaining the 'why' behind the company. It uses a three-pillar structure: 'FX HedgePool is the first...', 'Made possible by...', and 'Because...'. The key takeaway here is the 'breakthrough unbundling of liquidity from credit.' In traditional FX, these two are inextricably linked through banks. By separating them, FX HedgePool claims to modernize the market for the 'betterment of all.' This slide is critical because it justifies the existence of a new platform in a market that is already heavily intermediated.

Slide 3: Market Structure Visualization

This slide provides a clear 'Before and After' or 'Us vs. Them' visual. On the left, the 'Sell-side' consists of banks connected to the Interbank Market. On the right, the 'Buy-side' consists of Asset Managers and Corporations. FX HedgePool is positioned as the central node connecting the Buy-side entities directly to one another. The mission statement, 'Our mission is to create a fairer market structure for all,' is placed at the top, framing the disintermediation of banks as a moral and functional improvement for the industry.

Slide 4: The $66 Trillion Opportunity

Slide 4 is the 'Market Size' slide, but it doubles as a 'Traction' slide. It states that Foreign Exchange is the largest financial market in the world and identifies FX Swaps as the 'largest and most neglected portion.' The visual uses a large circle representing the $66 Trillion monthly volume of FX Swaps. A tiny dot within that circle represents the 0.5% ($230 Billion) already captured by FX HedgePool. This is a clever way to show both significant current traction and a massive remaining upside. It proves the model works at scale while highlighting that they have only scratched the surface.

Slide 5: Platform Highlights and Ecosystem

This slide moves into the technical and operational details. It categorizes the business into four quadrants: Products, Recent Upgrades, Key Partners, and Integration & Workflow Automation. Under 'Products,' it lists FX Swaps (Monthly Mid-month, Month-end, Quarterly IMM) and FX Spot (Daily Fixing). The 'Key Partners' section is particularly strong for a Series A, citing Amazon Web Services, Standard Chartered Bank, and 'Two leading OMSs.' This demonstrates that the platform is not an island; it is integrated into the existing workflows (OMS, EMS, TMS) of its institutional clients.

Slide 6: Conclusion

The final slide is a simple 'Thank You' on the same dark background as the title slide. It lacks a call to action or contact information, which suggests this deck may have been used as a leave-behind or a presentation support rather than a cold-outreach tool.

What Works in the FX HedgePool Deck

Clarity of Vision: The deck does not waste time explaining what a foreign exchange swap is. It assumes the investor understands the market and goes straight to the structural flaw: the bundling of liquidity and credit. This high-level approach is appropriate for a Series A fintech round where the investors are likely specialized in the sector.

Scale vs. Traction: By showing $230 billion in volume as only 0.5% of the market, the founders successfully communicate that they are a 'big' company that is still 'small' relative to the opportunity. This is the ideal narrative for a Series A: 'We have proven it works, now give us capital to take the other 99.5%.'

Ecosystem Integration: Slide 5 is vital. In institutional finance, no one buys a standalone tool. By listing integrations with OMS (Order Management Systems) and TMS (Treasury Management Systems), FX HedgePool proves that they have solved the 'plumbing' problem that kills most fintech startups.

What is Missing from the FX HedgePool Deck

The Team: There is no team slide in the provided 11-slide sequence. For an $8M Series A, the pedigree of the founders is usually a primary selling point, especially in a field as complex as FX swaps which requires deep regulatory and technical expertise. The omission of this slide in a teardown suggests the company is relying entirely on its market position and traction data.

Financials and Unit Economics: The deck mentions 'volume' ($230 Billion) but does not mention 'revenue.' In fintech, volume is a vanity metric if the take-rate is non-existent or if the cost of acquisition is too high. There is no mention of how the company actually makes money—whether through a SaaS fee, a per-trade commission, or a subscription model.

The Ask: While we know from publisher reports that the round was $8M, the deck itself does not state the amount being raised or the intended use of funds. A standard pitch deck should ideally outline whether the capital is for engineering, sales expansion, or regulatory licensing in new jurisdictions.

Founder Lessons

Use 'Market Architecture' to explain your value: If you are building in a crowded space, don't just list features. Show a diagram of how the market looks today and how your platform changes the flow of money or data. Slide 3 of this deck is a perfect example of this.

Contextualize your traction: $230 billion is a huge number, but without the context of the $66 trillion market, an investor might not know if that represents 50% of the market or 0.001%. By providing both numbers, FX HedgePool defines the ceiling of their growth.

Focus on 'Unbundling': Much of the last decade of fintech has been about unbundling bank services. FX HedgePool applies this specifically to 'liquidity and credit.' Founders should look for similar 'bundled' services in their own industries and center their pitch on the efficiency gained by separating them.

Frequently asked questions

What is the primary problem FX HedgePool is solving?
According to Slide 2 and 3, the problem is an inefficient market structure where liquidity is bundled with credit, forcing institutional investors to rely on sell-side banks. FX HedgePool solves this by providing a peer-to-peer matching platform that allows buy-side institutions like asset managers and corporations to trade directly with one another, improving performance for end investors.
How much traction does FX HedgePool show in this deck?
On Slide 4, the company reports that it has captured $230 billion in volume. While this is only 0.5% of the total $66 trillion monthly FX swap market, it serves as a proof of concept for the viability of peer-to-peer matching in a highly regulated and complex financial sector.
Who are the target customers for this platform?
Slide 3 explicitly identifies the 'Buy-side' as the target audience, specifically naming Asset Managers and Corporations. The platform aims to connect these entities directly to create a 'fairer market structure' compared to the traditional interbank-led model.
What technical integrations does the platform support?
Slide 5 lists 'Integration & Workflow Automation' as a platform highlight. It supports Order Management Systems (OMS), Execution Management Systems (EMS), and Treasury Management Systems (TMS). It also mentions existing integrations with 'Two leading OMSs' and infrastructure support from Amazon Web Services.
What is missing from this pitch deck?
The deck is notably missing a team slide, which is unusual for a Series A. It also lacks a detailed breakdown of unit economics, a competitive landscape analysis, and a specific slide detailing the use of funds for the $8M raised. It functions more as a high-level strategic overview than a granular operational plan.
Cover slide of the FX HedgePool pitch deck — Series A 2024
FX HedgePool pitch deck, slide 1 (2024)

FX HedgePool pitch deck: the facts

Company
FX HedgePool
Year
2024
Stage
Series A
Slides
11
Sector
Fintech
Deck type
Full Pitch Deck
Outcome
$8M Raised
Headquarters
North America

FX HedgePool pitch deck PDF

The full FX HedgePool deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the FX HedgePool pitch deck was used for

This deck is a **Series A fundraising pitch from around 2022–2024** for FX HedgePool, a New York–based fintech that built a peer‑to‑peer matching platform for institutional FX swaps and other FX transactions.[2][3][5][10][15] The company uses technology to separate liquidity from credit so that buy‑side institutions can trade directly with each other while banks provide credit and settlement, aiming to modernize what it describes as the world’s largest financial marketplace.[2][3][5][8][14] The specific fundraise associated with this deck is an **$8M Series A round** used to scale the platform and expand product innovation.[2][3][7][10][12][15]

Business model: FX HedgePool operates a peer-to-peer matching platform for **institutional foreign exchange (FX) swaps and transactions**, enabling buy-side firms to match hedging flows directly with each other while relying on sponsoring banks for credit intermediation and settlement.[2][5][8][10]

Round
Series A.[2][7][10][12][15]
Raised
$8,000,000 (Series A). [2][7][10][12][15]
Lead investor
Information Venture Partners.[2][3][7][10][13][15]
Investors
Information Venture Partners (lead).[2][3][7][10][13][15], Fidelity International Strategic Ventures.[2][3][7][10][13][15], NAventures, National Bank of Canada’s corporate venture capital arm.[2][3][7][10][13][15]
Founded
2019[1][3][5][8]
Founders
Jay Moore[1][3][5], Emin Tatosian[1][3][6][8], Richard Leader[5][9]

Year: 2022 (Series A announcement and press coverage); funding is described as $8M and later referenced in 2024 and subsequent materials.[2][3][7][10][12][13][15]

Raising: Series A funding to scale FX HedgePool’s peer‑to‑peer matching platform for institutional FX transactions and accelerate product innovation.[2][3][7][10][14][15]

Headquarters: New York, NY, United States (One World Trade Center, 85th Floor, New York, NY 10007).[5][8]

Industry: Fintech; institutional foreign exchange / capital markets trading technology.[2][3][5][8][14]

Total funding: Approximately $8M in disclosed funding, including an $8M Series A round.[2][7][10][12][15]

Use of funds as presented: To expand FX HedgePool’s peer‑to‑peer matching platform for institutional FX swaps and transactions, invest in technology separating liquidity from credit, and develop additional products such as X•Match, X•Bridge, and an FX algo store.[2][3][6][10][14][15]

What happened after the FX HedgePool deck

Following its launch and growth as a peer‑to‑peer matching platform for institutional FX swaps, FX HedgePool raised an $8M Series A round to expand its technology and product suite, later developing offerings such as X•Match, X•Bridge, and a dedicated FX algo store.[2][3][5][6][10][14] On or around 1 October 2024, the company was acquired by LMAX Group, an institutional FX exchange operator, and c

What the FX HedgePool deck got right

What could have been stronger

How an investor would read this deck

What draws attention

Risks that stand out

Questions this deck invites

What founders can take from the FX HedgePool deck

FX HedgePool pitch deck: common questions

What does FX HedgePool do?

FX HedgePool is a fintech company that provides a **peer‑to‑peer matching platform for institutional foreign exchange swaps and transactions**, allowing buy‑side firms to match their hedging needs directly with each other instead of trading solely through dealer banks.[2][3][5][8][10][14]

How much did FX HedgePool raise in the round associated with this deck, and what was it for?

FX HedgePool raised **$8 million in Series A funding** to scale its peer‑to‑peer matching platform for institutional FX transactions, expand product development (including services like X•Match and X•Bridge), and invest in technology that separates liquidity from credit.[2][3][7][10][12][14][15]

Who invested in FX HedgePool’s Series A round?

According to multiple sources, the **Series A round of $8M was led by Information Venture Partners**, with participation from **Fidelity International Strategic Ventures** and **NAventures**, the corporate venture arm of National Bank of Canada.[2][3][7][10][13][15] Some secondary data aggregators also list **LMAX Group** as an investor in that round, but the primary press release highlights the three named investors.[2][7][10]

Who founded FX HedgePool and when was it founded?

FX HedgePool was **founded in 2019** by industry veteran **Jay Moore** (Co‑founder and CEO), technologist **Emin Tatosian** (Co‑founder and CTO), and capital markets technology entrepreneur **Richard Leader** (Co‑founder).[1][3][5][8][9]

What happened to FX HedgePool after the Series A—does it still operate independently?

According to public information, **LMAX Group acquired FX HedgePool on or around 1 October 2024**, integrating the company as a leading institutional swaps matching service within its broader cross‑asset marketplace; financial terms of the transaction were not disclosed.[9][10][11] FX HedgePool continues to operate under its brand within LMAX Group.[9][10]

Sources

Funding and outcome facts on this page were researched on 2026-08-30 from the pages below.

FX HedgePool pitch deck slides

FX HedgePool pitch deck slide 1 of 11
FX HedgePool pitch deck — slide 1 of 11
FX HedgePool pitch deck slide 2 of 11
FX HedgePool pitch deck — slide 2 of 11
FX HedgePool pitch deck slide 3 of 11
FX HedgePool pitch deck — slide 3 of 11
FX HedgePool pitch deck slide 4 of 11
FX HedgePool pitch deck — slide 4 of 11
FX HedgePool pitch deck slide 5 of 11
FX HedgePool pitch deck — slide 5 of 11
FX HedgePool pitch deck slide 6 of 11
FX HedgePool pitch deck — slide 6 of 11

What each slide of the FX HedgePool pitch deck says

Slide 1

F>X*HEDGEPOOL THE WORLD'S LEADING PEER-TO-PEER MATCHING PLATFORM

Slide 2

Hi, it's nice to "meet" you. Let us introduce ourselves Jay Moore » Co-founder and CEO FX specialist with proven track record of creating innovative currency hedging solutions for institutional investors Former SVP & Global Head of Currency Administration at Brown Brothers Harriman Former MD & head of Currency Management and Portfolio Solutions Strategy at State Street Global Markets 20 years of experience in the foreign exchange industry,including time within operations, trading, research, sales, and product development Frequent speaker at industry conferences Bachelor of Science degree in Finance from the University of Connecticut Chartered Financial Analyst (CFA) Emin Tatosian « Co-found…

Slide 3

FX HedgePool is the first... FinTech company that is revolutionizing the world's largest financial marketplace with its matching platform for institutional investors to trade direct — improving performance for end investors. FX-HEDGEPOOL Made possible by... The breakthrough unbundling of liquidity from credit facilitated by a technology platform built to modernize the market for the betterment of all. Because... The market was ripe for change. And the greatest risk...was to not evolve.

Slide 5

Our mission is to create a fairer market structure for all FX-HEDGEPOOL

Slide 6

So, we thought big... We created a revolutionary matching platform that provides savings, safety and simplicity for both the Buy-Side and Sell-Side. WIN. Buy-Side WIN. Sell-Side Quantifiable Best Execution Trade at fixed spreads from mid-point benchmark rates - eliminating tracking error and volatle market spreads in all market conditions. Zero Market Impact (5 Matching with peers prevents pre-hedaing risk and information leakage - eliminating market impact entirely. Automated Workflows. Range of integration options - offering flexibility to work seamlessly within your existing trading process. FX-HEDGEPOOL

Slide text above is read directly from the FX HedgePool deck PDF embedded on this page.

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