Nokod Security Pitch Deck (2023): 21-Slide Seed Deck

Nokod Security's pitch deck is a textbook example of how to sell a solution for an emerging technical gap. By focusing on the 'democratization of app creation,' the founders highlight a massive security blind spot in modern enterprises. The deck leans heavily on the founders' impressive pedigree, featuring exits to Ping Identity and Thoma Bravo. While the version available publicly redacts specific financial projections and competitive positioning, the structural flow is logical: it establishes the LCNC trend, showcases real-world breaches, and presents a modular architecture for mitigation.…

Key takeaways

• The founding team features two former founders with exits to Ping Identity and Thoma Bravo, establishing immediate credibility (Slide 2).
• The deck leverages Gartner data to project that 65% of applications will be based on low-code by 2024 (Slide 5).
• Problem validation is supported by news headlines of 38 million records exposed via Microsoft Power Apps (Slide 6).
• The solution is presented as a modular 'NCLC Analyzer' that detects malicious, vulnerable, and non-compliant apps (Slide 12).
• Market sizing uses three distinct methodologies, including a top-down Appsec approach valuing the 2023 opportunity at $6.07B (Slide 14).
• The Go-To-Market strategy targets CISOs and Directors of Appsec in mid-market organizations and above (Slide 17).
• Direct quotes from CISOs at global banks and Fortune 50 healthcare companies provide social proof for the 'process validation' (Slide 19).
• The funding roadmap explicitly links the $8M Seed round to headcount growth, targeting 25 FTEs by Month 24 (Slide 20).

Frequently asked questions

What is the core problem Nokod Security is solving?

Nokod addresses the security gap created by Low-Code/No-Code (LCNC) platforms. As business users ('citizen developers') build apps without traditional engineering oversight, they often bypass security testing, leading to data exposure, authorization bypasses, and non-compliance. Slide 7 explicitly lists six challenges, including the 'inflation of LCNC apps' and the lack of proper security code testing.

How does the team's background influence the pitch?

The team is the deck's strongest asset. CEO Yair Finzi previously founded SecuredTouch (acquired by Ping Identity), and CTO Amichai Shulman founded Imperva (acquired by Thoma Bravo). This 40+ years of combined experience in cybersecurity makes the technical claims on Slide 13 regarding the 'Appsec engine' and 'Appsec model' highly believable to investors.

What is the proposed business model?

According to Slide 17, Nokod utilizes a subscription-based business model. The pricing is correlated with the number of protected applications. Their initial go-to-market strategy focuses on direct sales in North America and EMEA, targeting organizations that already have a dedicated Appsec team but lack visibility into their LCNC ecosystem.

How does Nokod calculate its Total Addressable Market (TAM)?

The deck uses three approaches. Method #1 takes the $9.35B Appsec market and applies Gartner's 65% LCNC projection to reach $6.07B. Method #2 takes the $26.72B LCNC platform market and assumes 15% is spent on security, totaling $4B. Method #3 is a bottom-up calculation based on 350,000 large companies, though the final figure is redacted (Slides 14-16).

What are the primary technical components of the Nokod platform?

The architecture (Slide 13) consists of five layers: a Data Lake for platform logs, an App Analysis layer, a proprietary Appsec Model, an Appsec Engine, and a user-facing Appsec Portal. It integrates directly with major platforms like ServiceNow, Salesforce, Microsoft PowerApps, and OutSystems to provide centralized monitoring and SOC alerts.

Nokod Security pitch deck: the facts

Company

Nokod Security

Year

2023

Stage

Seed

Slides

21

Sector

Cybersecurity

Deck type

Fundraising

Outcome

$8M Seed Round

Headquarters

Not stated (Founders have history in Israel/US)

Nokod Security pitch deck PDF

The full Nokod Security deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the Nokod Security pitch deck was used for

This is Nokod Security’s Seed-stage pitch deck from 2023, a 21‑slide presentation used to raise an $8M Seed round focused on cybersecurity for low-code/no-code and RPA applications. The deck positions Nokod as a specialized security platform that protects LCNC and automation environments from vulnerabilities, misconfigurations, and data leakage introduced by citizen development. Funds from the Seed raise were earmarked to expand R&D, conduct novel research into LCNC vulnerabilities, and establish a strong presence in the U.S. market.

Business model: Software-as-a-service (SaaS) security platform focused on low-code/no-code (LCNC) applications and robotic process automation (RPA) used by enterprises.

Round

Seed

Year

2023

Raised

$8M

Lead investor

Meron Capital

Investors

Meron Capital, Acrew Capital, Flint Capital

Founders

Yair Finzi, Amichai Shulman

Industry

Cybersecurity (application security for low-code/no-code and RPA).

Headquarters: Tel Aviv, Israel (with a significant presence and go-to-market focus in the United States).

Total funding: $8M total funding disclosed in a single Seed round as of mid-2023.

Use of funds as presented: Establish a presence in the United States market, expand R&D teams, and support novel research into security vulnerabilities in low-code/no-code and RPA applications.

What happened after the Nokod Security deck

Since using its 21‑slide deck to secure an $8M Seed round in June 2023, Nokod Security has advanced from Seed-stage planning to launching the general-availability Nokod Security Platform, expanding its presence in the U.S. market, and gaining analyst recognition for innovation in securing low-code/no-code and RPA environments.

• June 29, 2023: Announced $8M Seed round to enhance security for low-code/no-code custom applications and RPA, with funds
• By early 2025: Profiled in an Omdia "On the Radar" report for innovation in low-code/no-code application security, indic
• May 2, 2024: Announced general availability of the Nokod Security Platform, making its LCNC security offering commercial

What the Nokod Security deck got right

• Sharp focus on the emerging LCNC and RPA security gap. Nokod Security targets a clearly defined and under-addressed problem: the security vulnerabilities and misconfigurations introduced by low-code/no-code and RPA applications, which traditional application security tools often overlook. This niche focus is strongly aligned with enterprise trends in citizen development.
• Broad, multi-platform coverage with continuous monitoring and remediation. The platform is described as continuously monitoring LCNC applications across major ecosystems (e.g., Power Platform, UiPath, ServiceNow, Salesforce) for vulnerabilities, data leakage, and misconfigurations, and providing remediation support. This suggests broad coverage and a clear value proposition for security teams responsible for heterogeneous LCNC environments.
• Strong validation from specialized cybersecurity investors. The Seed round attracted seasoned cybersecurity investors—Meron Capital (lead), Acrew Capital, and Flint Capital—who have prior success investing in prominent data protection and cybersecurity companies. Their participation validates the team, technology, and market thesis presented in the deck.
• Clear and credible use of proceeds tied to market expansion and R&D. External materials note that the Seed funds are directed toward U.S. market expansion and R&D for novel LCNC vulnerability research. This tight linkage between capital, market entry, and product innovation strengthens the strategic narrative in the deck.
• Roadmap execution evidenced by GA platform launch and analyst recognition. Subsequent announcements show the Nokod Security Platform reaching general availability and gaining analyst coverage (Omdia On the Radar), which retrospectively confirms that the Seed deck’s roadmap toward a fully launched platform and market recognition is being executed.
• Structured growth timeline providing visibility into planned scaling. The teardown article indicates the deck contains a timeline for company growth in FTEs, customers, and ARR through 2025. This gives investors a structured view of expected scaling and milestones, even though precise numbers are redacted in the public version.

What could have been stronger

• Limited visibility into traction and financials in the shared deck. Public information on the deck shows a forward-looking timeline table with headcount, customers, and ARR milestones for 2023–2025, but key financial and customer details are explicitly redacted. This limits an investor’s ability to validate traction or assess whether early revenue or design partners were already secured at the time of the Seed raise.
• Problem framing appears more qualitative than data-rich. The deck, as visible in the teardown, leans heavily on the macro narrative of LCNC adoption and the existence of a new security gap, but externally available materials do not show much quantitative data on breach incidents, loss figures, or comparative risk versus traditional application development. This makes the problem compelling conceptually but less rigorously quantified from an investor’s perspective.
• Customer proof and logos not visible in the public version. The teardown document indicates that certain customer details are redacted and that the deck references design partners rather than named reference customers. For enterprise security buyers and investors, the lack of public, named case studies or logos in the deck reduces social proof at Seed stage.
• Competitive differentiation is implied more than explicitly mapped. Although the deck clearly targets low-code/no-code and RPA environments, it does not, in the publicly available teardown, go deep into comparative positioning versus incumbent application security or LCNC platform-native tools. Without a visible competitive matrix or explicit comparisons, investors must infer differentiation from external marketing materials.
• Execution plan and go-to-market details are relatively high-level in public view. The timing and content visible in the teardown show ambitious growth in headcount and ARR over 24 months. However, the absence of detailed hiring plans, go-to-market strategy, or unit economics in the publicly visible slides makes it harder to assess execution risk and scalability of the business plan from the deck alone.

How an investor would read this deck

What draws attention

• Strength of the **macro trend**: rapid enterprise adoption of low-code/no-code and citizen development, creating a new and relatively under-served attack surface.
• Clear **specialization**: Nokod is focused specifically on LCNC and RPA security rather than generic application security, which can create category leadership.
• Backed by **credible cybersecurity investors** (Meron Capital, Acrew Capital, Flint Capital), which adds validation of the team and market.
• Platform oriented toward **continuous monitoring and remediation** across multiple LCNC ecosystems (Power Platform, UiPath, ServiceNow, Salesforce), suggesting potential for broad coverage and stickiness in enterprise accounts.
• Use of funds directed toward **US market expansion and R&D**, indicating a focus on both commercial growth and technical depth.

Risks that stand out

• The LCNC security niche is emerging, and while macro adoption trends are strong, the total addressable market and budget allocation for specialized LCNC security tools may still be developing, introducing demand risk.
• Competition from LCNC platform vendors (e.g., Microsoft, Salesforce, ServiceNow) and broader application security players who may add LCNC-focused features could compress differentiation over time.
• Execution risk around international expansion: Seed funds are earmarked for establishing a U.S. presence and growing R&D, which requires hiring, sales execution, and customer success capabilities in a competitive cybersecurity talent market.
• Reliance on ongoing changes in LCNC platforms and RPA tools may create a moving target for integrations and threat models, requiring sustained R&D investment and potentially increasing product complexity.
• If customer traction and ARR growth do not meet the aggressive roadmap implied in the Seed deck’s 2023–2025 timeline, future fundraising rounds may be challenging or dilutive.

Questions this deck invites

• What specific measurable vulnerabilities, incidents, or breach scenarios has Nokod’s platform already detected or prevented in live customer environments, and what are the associated impact metrics (e.g., data saved, incidents avoided)?
• How does Nokod technically integrate with major LCNC platforms (Power Platform, UiPath, ServiceNow, Salesforce), and what, if any, official partnerships or certifications exist with these vendors?
• What is the current customer base (number of paying customers, verticals, average contract value) relative to the 2023–2025 growth roadmap shown in the Seed deck, and how has ARR progressed versus those projections?
• How does Nokod’s detection and remediation capability compare to traditional application security tools (SAST/DAST, CNAPP) and LCNC-native governance tools in terms of coverage, false positives, and time-to-remediation?
• What is the long-term product roadmap beyond LCNC and RPA—for example, generative AI-assisted development—and how will this affect infrastructure requirements, margins, and pricing over time?

What founders can take from the Nokod Security deck

• A clearly defined **emerging niche problem** (security gaps in low-code/no-code and RPA) can be compelling enough to support a sizable Seed round when backed by strong macro trends and expert investors.
• Public pitch decks that omit or redact sensitive financial and customer details can still be effective when they convincingly articulate the problem, solution architecture, and growth roadmap.
• Positioning as a **specialist** in a focused domain (LCNC and RPA security) helps differentiate from generic cybersecurity players and signals category-creation potential.
• Including a **multi-year timeline** for company size, customers, and ARR in the deck provides investors with a clear view of management’s ambitions and expectations, even if specific numbers are redacted in public versions.
• Aligning the **use of proceeds** with a concrete go-to-market (U.S. expansion) and R&D agenda (novel LCNC vulnerability research) shows investors a direct link between the raise and execution priorities.
• Third-party recognition (such as analyst reports profiling innovation in LCNC application security) strengthens the narrative that the problem and solution space are gaining broader market validation beyond the company’s own claims.

Nokod Security pitch deck: common questions

What does Nokod Security do?

Nokod Security is a cybersecurity company that provides a SaaS platform to secure low-code/no-code (LCNC) custom applications and robotic process automation (RPA) workflows used by enterprises. Its platform continuously scans LCNC and RPA environments (such as Microsoft Power Platform, UiPath, ServiceNow, Salesforce and similar systems) for vulnerabilities, data leakage risks, and misconfigurations, and helps security teams remediate issues.

How much did Nokod Security raise in its Seed round, and who invested?

Nokod Security raised an $8M Seed round announced on June 29, 2023. The round was led by Meron Capital, with participation from Acrew Capital and Flint Capital. Several investor communications and databases confirm that this Seed round is, as of mid‑2023, Nokod’s only disclosed funding round totaling $8M.

What was the $8M Seed funding used for?

The $8M Seed funding is specifically allocated to establishing Nokod’s presence in the United States market, expanding its R&D teams, and supporting novel research into security vulnerabilities in the low-code/no-code domain. These use-of-funds priorities are reiterated across press releases, investor posts, and funding databases describing the round.

Which technologies and environments does Nokod Security’s platform protect?

Nokod Security focuses on securing low-code/no-code custom applications and robotic process automations built on platforms such as Microsoft Power Platform, UiPath, ServiceNow, Salesforce, and similar ecosystems. It helps organizations detect vulnerabilities, secret exposure, data leakage, compliance violations, and misconfigurations in these LCNC and RPA environments before they lead to breaches.

What is known about Nokod Security’s Seed pitch deck?

The 21‑slide Seed pitch deck from 2023 was used to support Nokod Security’s $8M Seed raise. It presents the niche security challenges created by the rapid expansion of low-code/no-code development, outlines Nokod’s platform and roadmap, and includes a timeline of expected company growth in headcount, customers, and ARR between 2023 and 2025. The deck is publicly accessible as a teardown article discussing how this presentation helped secure the Seed round.

Sources

Funding and outcome facts on this page were researched on 2026-08-22 from the pages below.

• Nokod Raises $8M Seed Round From Seasoned Cybersecurity...
• Nokod Security Platform, now general available
• [PDF] Govern and Secure your Low-code/No-code Apps & RPA
• Nokod Security raises $8M to address security vulnerabilities in Low...
• Nokod Security Raises $8 Million Seed Round to Enhance...
• Resources - Nokod Security
• Sweetwood Ventures' Post - LinkedIn
• Pitch Deck Teardown: Nokod Security's $8M Seed deck | PDF

Nokod Security pitch deck slides

What each slide of the Nokod Security pitch deck says

Slide 1

$2 a Ww Nokod Security Securing your Low-code \ No-code Applications

Slide 2

Founding Team _— il fl Yair Finzi Amichai Shulman Yuval Peled Co-founder & CEO Co-founder & CTO VP Engineering Cyber security entrepreneur Experienced Cyber security Engineering manager with a with 15 years of experience. inventor, entrepreneur and senior deep expertise in backend and executive with 25 years of cloud technologies. Former founder and CEO of experience. SecuredTouch (acquired by Former Engineering Group Lead Ping Identity) Former founder & CTO of Imperva in Ping Identity (acquired by Thoma Bravo) © Nokod Security

Slide 3

3 examples (out of 100M) for no-code built apps $ Power Apps Ooutsystems © outsystems hpi com Fi Se ie elcd Jill, ven srors § sit, rT 681,24 = JE fl fan = | 10,00 - fas qs 5 . hopi. EEECEECE == Western Union Digital EU B2B application for PepsiCo Vending Banking App employee benefits Machines web app, and truck parking app

Slide 5

Ll The Low-code \ No-code trend ® PEGA o Low-code \ no-code (LCNC) is a software development Fe approach that requires little (“low-code”) to zero (“no-code”) p< . coding to build business applications e According to Gartner, 65% of applications will be based on & low-code by 2024 3¢ * Most large organizations have adopted multiple low-code tools * Many enterprise platforms (e.g. Office365, SalesForce.com, d [o) ServiceNow) offer LCNC out-of-the-box & Nokod Security

Slide 6

Threats and Attacks By Design: How Default CRO ye: wn woos proms Permissions on Microsoft Power Apps Exposed Millions TECHMONITOR Microsoft Power Apps Data Leak Fallout: | ony ity SR ATC Hato fd Microsoft's Response Team Finds Breached SIX Advanced Threat Actors in 3 scorfucon - Asim Network of “Large Multinational” "DART also identified five additional, distinct attacker campaigns persisting § Nokod Security

Slide text above is read directly from the Nokod Security deck PDF embedded on this page.

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