New Relic Pitch Deck (2018): 27-Slide Breakdown

See all 27 slides of the New Relic pitch deck — a 2018 deck in SaaS — with a slide-by-slide teardown of what the deck does well and where it falls short.

New Relic’s 1Q19 investor presentation is a data-heavy, professional narrative designed for a public or late-stage audience. The deck centers on the 'Digital Transformation' macro-trend, citing a $1.3 trillion global IT spend to justify its market opportunity. Strategically, it highlights a transition from negative operating margins in FY15 to an 8% non-GAAP operating margin by 1Q19, signaling a clear path toward long-term profitability targets of 25%+. The presentation excels at showing consistent quarterly revenue growth and margin expansion, though it lacks a traditional 'Team' slide or a…

Key takeaways

Introduction and Market Context

The New Relic 1Q19 Investor Presentation, dated August 7, 2018, is a highly structured document intended for sophisticated investors. Unlike early-stage pitch decks that focus on the 'vision' of a founder, this deck focuses on the 'mechanics' of a scaling SaaS business. It uses a clean, corporate aesthetic that emphasizes data over rhetoric.

Slide 1: Title Slide

The presentation opens with a standard title slide, identifying the company as New Relic and the period as 1Q19. The date, August 7, 2018, places this in the context of the late 2010s SaaS boom. The copyright notice at the bottom right indicates the company has been active since at least 2008.

Slide 4: Strong Tailwinds For Our Business

This slide establishes the market urgency. Citing Gartner's Magic Quadrant for Application Performance Monitoring (APM), it shows a pie chart where monitored application workflows are expected to grow from 5% in 2017 to 20% by 2021. The visual of the 'quadrupling' market serves as a powerful justification for the company's growth potential without needing to claim they will take 100% of the market.

Slide 7: Trends Driving Major Market Opportunities

New Relic categorizes its opportunity into three buckets: Technology, Processes, and Business Models. They cite massive figures: $125B in Global 2017 Cloud Spend, 85% Multi-Cloud Deployment, and $1.3T in Global IT spending on Digital Transformations. By anchoring their product to these trillion-dollar shifts, they frame New Relic not as a niche tool, but as an essential utility for the modern enterprise.

Slide 10: Software Businesses Require Real-Time Insights

This slide moves from the 'why' to the 'what.' It illustrates a hierarchy of needs for software businesses. At the base is Application and Infrastructure Performance ('Is the application working?'), moving up to Customer Experience ('How are customers engaging?'), and peaking at Business Outcomes ('How is my business doing?'). This demonstrates that New Relic's value proposition extends beyond IT departments into the C-suite.

Slide 13: Designed to Win the Cloud

Here, the deck lists five core product advantages: SaaS Delivery, Easy to Use, Quick Time to Value, Massive Scalability, and Full Stack Visibility. The icons are simple, and the text is minimal. This slide serves to differentiate their cloud-native approach from legacy on-premise monitoring solutions that were common during their founding era.

Slide 16: Financial Highlights

This is the 'traction' slide. It shows two bar charts. The first is a quarterly revenue breakdown from 1Q15 to 1Q19, showing a perfect, unbroken stair-step of growth, surpassing $100M in the most recent quarter. The second shows annual revenue growth from 2015 to 2019 (projected). Key metrics highlighted at the bottom include 35% Year-Over-Year Revenue Growth, 85% Non-GAAP Gross Margin, 8% Operating Margin, and 11% Free Cash Flow Margin. These are 'best-in-class' SaaS metrics.

Slide 19: Target Operating Model

This is perhaps the most important slide for a late-stage investor. It provides a historical look at margins from FY15 to 1Q19 and projects a 'Long-Term Target.' It shows a disciplined reduction in Sales & Marketing (from 76% to 48%) and General & Administrative (from 18% to 11%) expenses. The 'Long-Term Target' of 25%+ Operating Margin tells investors exactly what the 'end state' of the business looks like at scale.

Slide 22 & 25: Appendix and Reconciliations

Slide 22 is a simple transition to the Appendix. Slide 25 is a dense table of financial data titled 'ASC 605 to ASC 606 Non-GAAP Reconciliation.' It breaks down GAAP gross profit, operating expenses, and net loss against non-GAAP figures. This level of detail is designed to satisfy institutional analysts and demonstrates a high degree of financial maturity.

What New Relic Does Well

The deck is exceptionally good at showing operating leverage . By comparing FY15 to 1Q19, the founders prove that as the company grows, it becomes more efficient. They aren't just growing revenue; they are shrinking the percentage of revenue spent on overhead. This is the hallmark of a successful SaaS business model.

Furthermore, the use of third-party validation (Gartner, IDC) on Slides 4 and 7 adds significant credibility. Instead of the founders claiming the market is big, they let the industry's leading research firms make the case for them.

What Is Missing

Because this is an investor update for a likely public or very late-stage company, several 'standard' pitch deck elements are absent:

Team Slide: There is no mention of the founders or executive leadership. In a public company context, this is usually handled in a separate 'Management' section of a website or annual report. · Competition: The deck does not name a single competitor. While they mention 'winning the cloud,' they avoid the 'us vs. them' grid common in Series A or B decks. · The Ask: There is no slide asking for a specific dollar amount. This suggests the presentation is for existing shareholders or to attract new buyers in the open market rather than a private placement.

What Other Founders Should Copy

Founders should emulate the Target Operating Model (Slide 19) . Even for an early-stage company, showing that you understand how your margins will evolve as you scale is vital. Investors want to see that you have a plan to move from 'burning cash to grow' to 'generating cash from growth.'

Additionally, the Hierarchy of Value (Slide 10) is a great way to explain a technical product. By showing how technical metrics (page load time) lead to business outcomes (revenue), you bridge the gap between the CTO and the CFO, which is exactly how enterprise software is sold.

Conclusion The New Relic 1Q19 deck is a clinical, data-driven presentation. It avoids the 'fluff' of early-stage storytelling and focuses entirely on the scalability and efficiency of the business engine. For any founder building a SaaS company, Slide 19 should be the North Star for their financial planning.

Frequently asked questions

What is the primary market driver for New Relic according to this deck?
New Relic identifies 'Digital Transformation' as the primary driver, citing a $1.3 trillion global IT spend on these initiatives. They position their software as mission-critical for companies navigating technology shifts like cloud spend ($125B) and the complexity of multi-cloud deployments, which they note 85% of enterprises are currently pursuing.
How has New Relic's financial health evolved over the years shown?
The deck shows a clear trajectory from a high-burn startup to a more efficient enterprise. In FY15, the company had a negative 33% operating margin and spent 76% of revenue on Sales & Marketing. By 1Q19, they achieved a positive 8% non-GAAP operating margin and reduced S&M spend to 48% of revenue, demonstrating significant economies of scale.
What are the core pillars of New Relic's product design?
As stated on Slide 13, the product is 'Designed to Win the Cloud' based on five characteristics: SaaS Delivery, Ease of Use, Quick Time to Value, Massive Scalability, and Full Stack Visibility. This suggests a focus on reducing friction for enterprise adoption while maintaining the technical depth required for complex infrastructure.
What are the long-term financial goals for the company?
New Relic sets ambitious long-term targets on Slide 19. They aim for a gross margin between 80-84%, an operating margin of 25% or higher, and a free cash flow margin of 30% or higher. These targets are supported by drivers such as the maturation of their product portfolio and increased mix of renewals.
Why is there an appendix with accounting reconciliations?
Slide 25 provides a detailed reconciliation between ASC 605 and ASC 606 accounting standards. This is common for public companies or those preparing for an IPO to ensure investors understand how revenue recognition changes impact reported growth and margins, maintaining high levels of financial transparency.
Cover slide of the New Relic pitch deck — Late Stage / Public 2018
New Relic pitch deck, slide 1 (2018)

New Relic pitch deck: the facts

Company
New Relic
Year
2018
Stage
Late Stage / Public
Slides
27
Sector
SaaS / Application Performance Monitoring
Deck type
Investor Presentation
Outcome
Publicly Traded (at time of deck)
Headquarters
San Francisco, CA

New Relic pitch deck PDF

The full New Relic deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the New Relic pitch deck was used for

This deck is New Relic’s 1Q19 investor presentation published around August 7, 2018, when the company was already public and positioning itself as a leading SaaS APM and observability platform. As a late‑stage/public company, the presentation is aimed at public market investors, explaining growth drivers, product strategy, and financial performance rather than a traditional private fundraising round. Around that time, New Relic had recently completed a large post‑IPO financing (reported in multiple sources as $435M–$500M in May 2018), so the deck likely serves ongoing investor relations and support for its financing strategy. The focus appears to be on demonstrating scalable enterprise SaaS economics and linking New Relic’s observability capabilities to long‑term growth in global IT and cloud spending.

Business model: New Relic provides a cloud-based SaaS observability and application performance monitoring (APM) platform that allows engineers and developers to monitor, analyze, and optimize the performance of applications and infrastructure.

Round
Post‑IPO / Public‑company financing context
Year
2018
Investors
Public market investors in New Relic’s common stock; specific institutional holders are not identified in the deck sourc
Founded
2008
Founders
Lew Cirne
Headquarters
San Francisco, California, United States
Industry
Application performance management / Observability

Raised: External sources report a significant post‑IPO financing around May 2018, with amounts cited between approximately $435M and $500M, but the precise figure associated with the 1Q19 investor context is not consistently reported across sources.

Total funding: New Relic has raised roughly $196M–$214.5M in pre-IPO venture funding, plus a significant post-IPO financing (around $435M–$500M of post-IPO debt or equity) in May 2018, depending on source.

Use of funds as presented: Public sources describe the May 2018 post‑IPO funding as intended to support global expansion and continued development of observability products and engineering capabilities.

What happened after the New Relic deck

At the time of the 1Q19 investor deck (2018), New Relic was a fast‑growing public SaaS APM and observability platform that had recently completed a substantial post‑IPO financing and was emphasizing scalable enterprise growth aligned with cloud and IT spending trends. In subsequent years, it continued expanding its observability capabilities and ultimately transitioned from public markets to priva

What the New Relic deck got right

What could have been stronger

How an investor would read this deck

What draws attention

Risks that stand out

Questions this deck invites

What founders can take from the New Relic deck

New Relic pitch deck: common questions

What does New Relic do?

New Relic is a SaaS company that provides a cloud‑based observability and application performance monitoring platform, helping engineers monitor and optimize applications, infrastructure, and digital experiences.

When was New Relic founded and by whom?

New Relic was founded in 2008 in San Francisco, California, by Lew Cirne, a pioneer in application performance management who previously founded Wily Technology.

How much funding has New Relic raised and when did it go public?

New Relic went public in December 2014, raising around $115M in its IPO, and later completed a large post‑IPO financing in May 2018 reported between $435M and $500M, alongside prior venture rounds such as a $100M Series E/F round in 2014 and $60M Series D in 2013.

What is the New Relic 1Q19 investor presentation deck?

The 1Q19 investor presentation is a public‑company investor relations deck published on Slideshare around August 7, 2018, designed to communicate New Relic’s growth story, product strategy, and financial performance to existing and prospective public market investors.

What happened to New Relic after the 1Q19 investor presentation?

At the time of the 1Q19 deck (2018), New Relic was a public SaaS APM leader focused on observability and cloud monitoring; later, the company continued evolving its platform and in November 2023 agreed to be taken private by Francisco Partners and TPG, according to deal tracking sources.

Sources

Funding and outcome facts on this page were researched on 2026-08-22 from the pages below.

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