Cazza Pitch Deck (2017): 23-Slide Series A Deck

See all 23 slides of the Cazza pitch deck — a 2017 Series A deck — with a slide-by-slide teardown of what the deck does well and where it falls short.

Cazza presents a high-stakes hardware play in the construction technology sector, seeking an $80 million Series A round to scale its autonomous 3D-printing robotics. The deck centers on two primary hardware products: the X1 (starting at $480,000) and the X1 CORE (starting at $620,000), which are designed to print concrete foundations and structures. The company leverages significant external validation, citing a Deloitte study and its selection for the Dubai Future Accelerator. While the deck provides specific pricing and technical specifications for its robots, it lacks detailed financial pr…

Key takeaways

Cazza Pitch Deck Analysis

The Cazza pitch deck from 2017 is a study in high-concept hardware fundraising. It attempts to bridge the gap between a futuristic vision of automated cities and the practicalities of industrial robotics. The deck is structured to move from macro-environmental needs to specific product specifications, concluding with a massive capital request.

The Vision and The Problem (Slides 1-3)

The deck opens with a clean title slide (Slide 1) featuring a modern, glass-heavy architectural render, immediately setting the tone for a high-end construction play. Slide 2 defines the vision: a future where construction is completely automated by AI-driven machines. This is a classic 'North Star' statement intended to align investors with a long-term transformative goal.

Slide 3 addresses the problem, stating that construction has remained largely unchanged for hundreds of years. It characterizes traditional processes as 'inefficient, expensive, dangerous, and have negative effects on the environment.' By framing the problem as an industry-wide stagnation, Cazza positions its technology not just as an improvement, but as a necessary evolution.

Market Validation and Macro Trends (Slides 4-6)

Cazza relies heavily on third-party authority to validate the market. Slide 4 quotes the UN, stating that 3 billion people will require housing by 2030, and cites Wired and Science Alert regarding Singapore's plans for 3D-printed homes. Slide 5 focuses on Dubai, quoting Sheikh Mohammed on the goal of having 25% of Dubai's buildings 3D printed by 2030.

Slide 6 is perhaps the most critical for financial validation. It uses a Deloitte study to quantify the benefits of 3D printing in construction: a 50-70% reduction in construction time , 50-80% lower labor costs , and better sustainability through recycled waste. Using a 'Big Four' accounting firm's data adds significant institutional weight to Cazza's claims, moving the deck from 'science fiction' to 'business case.'

The Solution and Product Deep Dive (Slides 7-15)

Slide 7 introduces the solution: a system for architecture, engineering, and materials that includes large-scale 3D printing. The deck then spends several slides (8-14) detailing the hardware. This is a 'show, don't just tell' section.

The Cazza X1 (Slides 8-10) is presented as an autonomous robot for foundations and structures up to 5m high. Key specs include:

Price: Starts from USD $480,000 · Efficiency: Up to 40% more efficient than human labor · Safety: Equipped with a sensor network to detect people · Reach: 4.7m frontal reach and a 3.6 x 3.4 x 0.8m tracked platform

The Cazza X1 CORE (Slides 11-13) is the premium version, starting at USD $620,000 . It adds carbon fiber covers for durability and 'Field autopilot navigation' to minimize positional mistakes. It also increases the height reach to 6m. Slide 14 provides a high-quality render of the X1 CORE in a warehouse setting, emphasizing its industrial scale.

Slide 15 explains the workflow: design in any software, export to Cazza's software for detection, and then onsite printing. This three-step process is intended to show that the technology integrates easily into existing architectural workflows.

Business Model and Financial Ask (Slides 16-17)

Slide 16 answers 'How do we make money?' The revenue streams are:

Sale of construction robots · Sale of proprietary 'ink' (concrete mixes) · Design, engineering, and consulting services

This 'razor and blade' model (selling the expensive hardware and the recurring material) is a standard and effective strategy for industrial equipment companies.

Slide 17 is the 'Ask.' It is remarkably sparse, stating only: 'Series A round size USD$80m.' In the context of 2017, an $80 million Series A was exceptionally large, especially for a company that had not yet demonstrated a massive fleet of active robots. The lack of a 'Use of Funds' breakdown here is a significant omission.

Team and R&D (Slides 18-20)

The founders, Chris Kelsey (20) and Fernando De Los Rios (27), are introduced on Slide 18. Their previous experience at Appsitude, an app development company, is noted on Slide 19. Given their youth and lack of a construction background, Slide 20 is vital. It lists the 'Research and Development Centre,' highlighting that the engineering team is led by a PhD in Robotics and the materials team by a Postdoctoral fellow. It also lists various Masters-level engineers in mechatronics, automation, and civil engineering. This slide is clearly designed to reassure investors that the technical heavy lifting is being handled by seasoned experts.

Traction and Competition (Slides 21-22)

Slide 21 details 'Activity in Dubai.' Being part of the Dubai Future Accelerator and collaborating on building codes is strong evidence of product-market fit in a specific, high-growth region. The mention of a '5k housing project' provides a sense of the scale Cazza is targeting.

Slide 22 addresses competition, naming Win Sun and Apis Cor. Cazza claims its edge is being the 'only 3D printing company who sells the technology' rather than just acting as a contractor. They also highlight their safety sensors and mobility as unique features.

What Works in the Cazza Deck

Strong External Validation: Citing Deloitte and the UN provides a level of credibility that a startup's own internal projections rarely carry. · Clear Product Differentiation: By explicitly stating they sell the hardware while others don't, they define their place in the value chain. · Detailed Technical Specs: Providing exact dimensions, reach, and pricing for the robots makes the technology feel real and ready for market. · Regional Focus: The focus on Dubai shows a clear path to early adoption in a market that is actively seeking this specific technology.

What is Missing from the Cazza Deck

Use of Funds: An $80 million ask requires a detailed breakdown of where that money is going (e.g., manufacturing setup, international expansion, specific R&D milestones). · Financial Projections: There are no slides showing expected revenue, unit economics, or a path to profitability. · Case Studies/Pilot Results: While they mention projects 'expected to start,' the deck lacks data from a completed pilot or a prototype demonstration to prove the 40% efficiency claim. · Go-to-Market Strategy: Beyond Dubai, there is no mention of how they plan to enter other markets or handle international logistics and maintenance for $600k machines.

Founder Takeaways: What to Copy

The 'Facts' Slides: Using a dedicated slide to aggregate industry trends and quotes from reputable sources (Slides 4-6) is an excellent way to build a 'why now' case. · Visualizing the Workflow: Slide 15's simple 01-02-03 breakdown of how the software interacts with the hardware is a great way to demystify complex technology for non-technical investors. · Team Balancing: If you are a young founder, follow Cazza's lead on Slide 20. Don't just list names; list the specific degrees and expertise of your R&D team to build institutional trust. · Transparent Pricing: Including the 'Starts from' price for hardware (Slides 10, 12) shows confidence in the product's value and helps qualify the right type of investor immediately.

Frequently asked questions

What is the primary product Cazza is selling?
Cazza sells autonomous 3D-printing robots, specifically the X1 and X1 CORE models. These machines are designed to automatically print concrete frameworks, foundations, and structures up to 6 meters in height. Unlike some competitors who operate as service providers, Cazza emphasizes that they sell the hardware directly to construction companies, alongside proprietary concrete 'ink' and consulting services.
How does Cazza justify its $80 million Series A ask?
The deck does not explicitly provide a 'Use of Funds' slide to justify the $80 million figure. However, it implies high capital requirements for hardware manufacturing, R&D, and large-scale projects, such as a 5,000-housing project mentioned in the Dubai section. The high price point of their machines ($480k-$620k) suggests a capital-intensive business model requiring significant upfront investment.
What is Cazza's competitive advantage in the 3D printing space?
According to Slide 22, Cazza distinguishes itself by being the only company that sells the technology rather than just providing printing services. They also claim technological superiorities such as 'Self Automated' site analysis, human-detecting safety sensors to prevent on-site hazards, and the ability to operate the mobile tracked platform remotely via software.
What traction has the company achieved so far?
Cazza's primary traction is centered in the Middle East. They were selected for the Dubai Future Accelerator (1 of 30 participants) and collaborated with the Dubai government on building codes. The deck mentions they are working with several large construction companies in Dubai on housing projects expected to start in Fall 2017, including a planned 5,000-unit project.
Who are the people behind Cazza?
The company was founded by Chris Kelsey (CEO, age 20) and Fernando De Los Rios (COO, age 27). Both previously held leadership roles at Appsitude, an app development company. To balance the founders' youth, the deck highlights a highly credentialed R&D team composed of PhDs and Masters-level engineers in robotics, materials, and mechatronics.
Cover slide of the Cazza pitch deck — Series A 2017
Cazza pitch deck, slide 1 (2017)

Cazza pitch deck: the facts

Company
Cazza
Year
2017
Stage
Series A
Slides
23
Sector
Construction Technology / Robotics
Deck type
Fundraising Pitch Deck
Outcome
Unknown (Company later pivoted/rebranded)
Headquarters
Dubai, UAE / Silicon Valley, USA

Cazza pitch deck PDF

The full Cazza deck is embedded on this page and can be read slide by slide in the browser — no download or account required. Each slide is covered in the breakdown above.

What the Cazza (Cazza Construction Technologies) pitch deck was used for

This is Cazza’s 2017 Series A pitch deck (around 23 slides), used to raise a stated $80 million to scale its construction‑robotics platform that 3D‑prints buildings up to roughly 6 meters high. The company, founded in 2016 by Chris Kelsey and Fernando De Los Rios, positioned itself as a construction‑automation startup using mobile robots (such as the Cazza X1) and proprietary, partly recycled concrete‑like materials to build homes and commercial structures faster, cheaper, and with lower environmental impact. The deck emphasizes Cazza’s participation in the Dubai Future Accelerators program and early relationships with Dubai authorities to explore large‑scale 3D‑printed projects, including high‑rise applications. It presents a business model based on selling hardware (robots), consumable ‘ink’ materials, and design/engineering services for developers and governments adopting 3D‑printed construction.

Business model: Developer and seller of large-scale construction 3D‑printing systems, combining mobile 3D‑printing robots with conventional construction methods, and offering related design/engineering services and proprietary concrete-like materials.

Round
Series A (per the 2017 pitch deck labeling).
Year
2017
Founded
2016
Founders
Chris Kelsey, Fernando De Los Rios
Headquarters
San Francisco, California, United States
Industry
Construction and Engineering / Construction Technology

Raising: The 2017 pitch deck states that Cazza was seeking an $80 million Series A round to scale its 3D‑printing construction technology and commercial deployment.

What happened after the Cazza (Cazza Construction Technologies) deck

Cazza gained significant media and ecosystem attention between 2016 and 2017 for its mobile construction 3D‑printing robots and high‑profile Dubai initiatives, but an industry review in 2018 concluded that the company had effectively shut down and was “officially dead,” indicating that it did not achieve sustained commercial success.

What the Cazza (Cazza Construction Technologies) deck got right

What could have been stronger

How an investor would read this deck

What draws attention

Risks that stand out

Questions this deck invites

What founders can take from the Cazza (Cazza Construction Technologies) deck

Cazza (Cazza Construction Technologies) pitch deck: common questions

What is Cazza and what did the company do?

Cazza (Cazza Construction Technologies) was a San‑Francisco‑based construction‑technology startup founded in 2016 by Chris Kelsey and Fernando De Los Rios to develop large‑scale 3D‑printing robots and systems that automate building construction. Its technology combined mobile robotic 3D printers, cranes, and proprietary concrete‑like materials to erect walls and structures rapidly on site.

What does Cazza’s 2017 Series A pitch deck focus on?

The 2017 Cazza pitch deck presents the company’s plan to commercialize mobile construction 3D‑printing robots capable of printing buildings up to about 6 meters tall, with a revenue model based on selling the robots, ongoing materials (‘ink’), and related services. It cites studies like Deloitte on cost and time savings from 3D printing in construction, highlights Cazza’s participation in Dubai’s innovation initiatives, and frames the opportunity as transforming global construction with automated, environmentally friendlier methods.

How did Cazza’s construction 3D‑printing technology work according to the deck and press?

The deck and contemporaneous coverage describe mobile robots such as the Cazza X1, a crane‑like 3D‑printing system that extrudes a concrete‑like material—reportedly with up to 80% recycled content—layer by layer to build walls and structural elements. These systems were promoted as being able to print houses and other low‑rise structures quickly, while using standard reinforcement and finishing methods for a complete building.

Which fundraise was the 2017 Cazza deck used for and how big was it?

The specific 2017 pitch deck you are asking about was hosted on Slideshare and is described as a 23‑slide Series A presentation in which Cazza sought an $80 million raise to scale its 3D‑printing construction platform. The deck showcases its Dubai relationships, outlines hardware and materials revenue streams, and includes problem/solution framing around inefficiency, cost, safety, and environmental impact in traditional construction.

What ultimately happened to Cazza after the 2017 pitch deck?

Later reporting indicates that Cazza effectively ceased operations; a 2018 analysis noted that the company appeared to be “officially dead,” and Cazza has been discussed in the 3D‑printing press as a defunct startup despite its ambitious early plans. The deck therefore represents the company’s aspirations at the time and not a reflection of long‑term commercial success.

Sources

Funding and outcome facts on this page were researched on 2026-08-21 from the pages below.

Cazza pitch deck slides

Cazza pitch deck slide 1 of 23
Cazza pitch deck — slide 1 of 23
Cazza pitch deck slide 2 of 23
Cazza pitch deck — slide 2 of 23
Cazza pitch deck slide 3 of 23
Cazza pitch deck — slide 3 of 23
Cazza pitch deck slide 4 of 23
Cazza pitch deck — slide 4 of 23
Cazza pitch deck slide 5 of 23
Cazza pitch deck — slide 5 of 23
Cazza pitch deck slide 6 of 23
Cazza pitch deck — slide 6 of 23

What each slide of the Cazza pitch deck says

Slide 2

r We envision a fi here construction processes are complet aut d an ings are developed by artificially intellig machines — a Lar PA fin 1 — a

Slide 3

What are we solving? Construction has been almost the same over the last hundreds of years. Traditional processes are inefficient, expensive, dangerous, and have negative effects on the environment. &)coz20

Slide 4

“The UN estimates that by 2030, approx. 3 billion Wired : : Magazine people will require housing and 3D printers . ‘Singapore just launched are one potential Science Alert a plan to fill the city with solution” 3D-printed homes" &cazzo

Slide 5

The Facts oh wis 2 = ~ ~~ = B “25% of Dubai's buildings will be 3D printed = \ | by 2030" 4 = Sheikh Mohammed, Ruler of Dubai [ dans ~~ = EMIRATES “i = " ——— cE “Dubai unveils world's first 3D-printed ——e ) - R$ office building” Bt 0 i re APR TOY Eran

Slide 6

Quotes from a recent Deloitte study regarding the benefits of implementing 3D printing in construction: Faster Due to a 50-70 percent reduction in construction time based on increased automation Cheaper Due to 50-80 percent lower labor costs, less wastage of material as it is an additive process, and potentially lower financing costs due to shorter execution time. Better Due to the ability to create customized and intricate design, inbuilt insulation in 3D printed walls and a higher sustainability footprint due to the use of recycled waste as part of the raw material and concrete.

Slide 7

What are we doing about it? We are developing a new system of construction that provides more efficient processes in architecture, engineering, and materials that revolutionizes the way we design and develop houses and buildings. This system includes providing large-scale 3D printing technologies that can automatically "print" houses and buildings based on the software designs. E=)cezza

Slide text above is read directly from the Cazza deck PDF embedded on this page.

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